Social Media Manager

Cplusoft is a global technology partner specializing in software engineering, applied AI, automation, and cybersecurity. With over 12 years of experience, the company has successfully delivered more than 800 projects to over 500 clients worldwide. Operating across MENA, the UK, and the US, Cplusoft collaborates with founders, CTOs, and innovation teams to design, build, and scale intelligent digital systems that enable secure environments and sustainable growth. Their expertise includes AI engineering, enterprise software, cybersecurity, IoT ecosystems, and full-cycle product development, all aimed at creating scalable, impactful solutions that deliver long-term value.

The Social Media Manager role at Cplusoft is a full-time, on-site position based in Islamabad. The successful candidate will be responsible for planning, creating, and publishing content across various social media platforms to enhance brand awareness and engagement. This role requires developing and executing social media strategies and campaigns that align with the company’s focus on technology and innovation. The Social Media Manager will optimize content performance by monitoring analytics and adjusting tactics to improve reach, impressions, and conversions. Collaboration with marketing, design, and technical teams is essential to maintain consistent messaging and manage community interactions. The role also involves responding promptly and professionally to audience queries.

In addition to content management, the Social Media Manager will track trends in the digital and technology sectors, propose new content formats, and prepare regular performance reports and insights for stakeholders to inform decision-making and strategy refinement.

Key Responsibilities
- Develop, plan, and execute social media strategies and campaigns aligned with company goals.
- Create, publish, and manage engaging content across multiple social media platforms.
- Monitor social media analytics to optimize content performance and improve key metrics such as reach, impressions, and conversions.
- Collaborate with marketing, design, and technical teams to ensure consistent brand messaging.
- Manage online community interactions and respond to audience inquiries professionally and promptly.
- Track industry and digital trends to suggest innovative content ideas and formats.
- Prepare and present regular reports and insights on social media performance to stakeholders.

Required Qualifications
- Proven skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing campaigns across multiple platforms.
- Strong content strategy and writing abilities to craft and adapt messaging for diverse audiences and channels.
- Excellent communication skills, including clear written and verbal communication and professional community management.
- Familiarity with social media analytics tools and the ability to interpret data to guide content and campaign decisions.
- Ability to work on-site in Islamabad, manage multiple projects simultaneously, meet deadlines, and collaborate effectively within cross-functional teams.
- Bachelor’s degree in Marketing, Communications, Media Studies, Business, or a related field is preferred.

Preferred Qualifications and Benefits
- Experience working in technology, software, or AI-focused companies is a significant advantage, particularly the ability to translate complex technical topics into accessible content.

This role offers the opportunity to contribute to a dynamic, innovation-driven company at the forefront of AI and technology solutions, working alongside passionate professionals dedicated to building impactful digital products.