Social Media Manager

Zane is seeking a talented Social Media Manager to join our dynamic team. In this role, you will be responsible for overseeing the daily management of our social media platforms and content calendar, ensuring that all content aligns with our brand’s vision and marketing goals. You will play a key role in planning and executing content for product launches, campaigns, and retail activities, while collaborating closely with various internal teams to maintain a cohesive brand presence.

Key Responsibilities:
- Manage day-to-day social media platforms and maintain the content calendar.
- Plan and execute engaging content for product launches, marketing campaigns, and retail promotions.
- Create and coordinate advertising creatives specifically for Meta platforms.
- Oversee influencer and PR outreach, including gifting and follow-ups to build strong relationships.
- Track and analyze content performance metrics, offering insights and suggesting innovative creative ideas to improve engagement.
- Collaborate effectively with content, e-commerce, and retail teams to ensure alignment across all channels.

Required Qualifications:
- Minimum of 2 years of relevant experience in social media management or brand marketing.
- Strong understanding of Instagram, TikTok, and content trends within the fashion and lifestyle sectors.
- Excellent visual and creative sensibility to produce compelling and on-brand content.
- Proficiency with design tools such as Canva, Adobe Creative Suite, and AI-based creative platforms.
- Highly proactive, well-organized, and capable of working independently with minimal supervision.

Location: Karachi
Industry: Fashion / Retail

This position offers the opportunity to work in a fast-paced, creative environment within the fashion and retail industry. If you are passionate about social media and have a flair for creating engaging content that resonates with audiences, this role at Zane could be the perfect fit for you.