Social Media Manager

We are looking for a creative and motivated female Social Media Manager to lead and enhance our social media presence across multiple platforms. The successful candidate will be responsible for developing engaging content, managing daily interactions, and implementing strategies to grow our audience. This role demands a strong understanding of current social media trends, content creation, and audience engagement techniques to effectively represent and elevate our brand online.

Key Responsibilities:
- Manage social media platforms including Instagram, Facebook, LinkedIn, and TikTok.
- Plan and execute monthly social media content calendars to ensure consistent and timely posting.
- Create engaging posts, stories, reels, captions, and select relevant hashtags to maximize reach and interaction.
- Utilize basic photo and video editing tools such as Canva and CapCut to produce visually appealing content.
- Monitor social media trends, conduct competitor analysis, and develop content strategies accordingly.
- Schedule and publish content consistently across all platforms.
- Engage with the audience by responding promptly to comments and messages.
- Analyze social media performance metrics and prepare detailed monthly reports.
- Maintain consistent branding and collaborate closely with the marketing team to align social media efforts with overall marketing goals.
- Demonstrate strong creativity, excellent communication skills, and keen attention to detail.

Required Qualifications:
- Proven experience managing social media accounts on platforms such as Instagram, Facebook, LinkedIn, and TikTok.
- Ability to develop and implement monthly content calendars.
- Proficiency in creating diverse types of social media content including posts, stories, reels, and captions.
- Basic knowledge of graphic and video editing tools like Canva and CapCut.
- Understanding of social media trends, audience engagement tactics, and competitor analysis.
- Experience with scheduling tools and publishing content consistently.
- Skills in monitoring audience engagement and responding to interactions professionally.
- Ability to analyze performance data and prepare comprehensive reports.
- Strong creativity, communication skills, and attention to detail.
- Capability to maintain brand consistency and work collaboratively within a marketing team.

Preferred Qualifications and Benefits:
- Competitive salary commensurate with skills and experience.
- Onsite work location at Clifton, Teen Talwaar, Karachi.
- Working days are Monday to Friday, with hours from 5:00 PM to 2:00 AM.

This position offers an excellent opportunity to advance your career in social media management while contributing to building a dynamic online presence for our brand. Join our team to work in a collaborative environment where your creativity and strategic skills will be highly valued.