Posted Sep 24, 2026 18 views
House of Flowers, Pakistan’s premier gifting service, specializes in creating meaningful connections through premium flower arrangements, fine chocolates, and carefully curated gift boxes for various occasions. The company prides itself on delivering personalized services and timely deliveries, ensuring each gift reflects genuine emotion and appreciation. With a strong focus on quality, creativity, and customer satisfaction, House of Flowers offers a seamless and memorable gifting experience.
The Social Media Manager position is a full-time, on-site role based in Lahore. This role involves planning, creating, and publishing engaging content across multiple social media platforms that align with the brand’s voice and marketing goals. The manager will oversee social media calendars, craft posts and captions, optimize content for maximum reach and engagement, and actively respond to audience interactions. Collaboration with marketing and creative teams is essential to develop impactful campaigns. Additionally, the role requires analyzing performance metrics and refining strategies to boost brand awareness and drive online sales. Staying current with social media trends and suggesting innovative ideas to enhance the brand’s digital presence is also a key responsibility.
Key Responsibilities
- Develop and manage social media content calendars to ensure consistent and timely posting.
- Create compelling posts, captions, and multimedia content that resonate with the target audience.
- Optimize social media content to increase engagement, reach, and follower growth.
- Monitor and respond promptly to audience comments, messages, and inquiries in a professional manner.
- Collaborate with marketing and creative teams to design and execute social media campaigns aligned with business objectives.
- Analyze social media performance data and adjust strategies to improve results.
- Stay informed about the latest social media trends, tools, and best practices, recommending new approaches to enhance the brand’s online presence.
Required Qualifications
- Proven expertise in Social Media Marketing and Social Media Optimization (SMO) to effectively manage and grow brand presence.
- Ability to develop and implement content strategies tailored to gifting, lifestyle, and e-commerce audiences.
- Excellent writing skills for creating clear, engaging, and brand-consistent posts and campaign materials.
- Strong communication skills for effective collaboration across teams and professional interaction with customers and followers.
- Familiarity with social media analytics tools and a basic understanding of paid social media campaigns.
- Creativity, attention to detail, and strong organizational skills to handle multiple campaigns and meet deadlines.
- Previous experience in social media management, digital marketing, or related fields; experience in gifting, retail, or e-commerce is advantageous.
- Bachelor’s degree in Marketing, Communications, Media Studies, or a related discipline is preferred.
House of Flowers offers an opportunity to join a dynamic team dedicated to innovation and excellence in the gifting industry. This role is ideal for a creative and strategic social media professional eager to contribute to a brand that values quality and customer connection.
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