Social Media Manager

We are seeking a creative and results-oriented Social Media Manager to oversee and expand our company’s presence across key social platforms including Facebook, Instagram, TikTok, YouTube, Snapchat, and LinkedIn. The successful candidate will be responsible for developing content strategies, managing daily social media activities, and driving organic growth to enhance brand awareness and engagement. This role requires a strong understanding of social media trends, audience behavior, and content planning to effectively connect with our target audience and support business goals. The position is full-time and based on-site in Lahore.

Key Responsibilities

- Develop and manage engaging social media content and maintain consistent posting schedules.
- Create and oversee a monthly content calendar to ensure timely and relevant posts.
- Manage company accounts across multiple social media platforms, ensuring brand consistency.
- Design and implement strategies aimed at increasing organic reach, audience engagement, and follower growth.
- Stay informed about the latest social media trends, hashtags, and platform updates to keep content fresh and relevant.
- Monitor audience behavior and engagement metrics to optimize content performance.
- Collaborate closely with the content and creative teams to produce compelling social media campaigns.
- Track and analyze social media performance data, preparing regular reports to inform strategy adjustments.
- Drive brand awareness, website traffic, and organic lead generation through effective social media initiatives.
- Continuously test and refine content and growth strategies to maximize impact.

Required Qualifications

- Minimum of 2 years’ experience in social media management or a related role.
- Strong knowledge of major social media platforms and their best practices.
- Proven expertise in organic social media growth strategies.
- Excellent communication skills and experience in content planning.
- Ability to analyze social media metrics and identify opportunities for improvement.
- Creative mindset with keen attention to detail.
- Capable of managing multiple platforms and tasks efficiently in a fast-paced environment.

Preferred Qualifications and Benefits

- A bachelor’s degree is preferred.
- Competitive salary ranging from Rs90,000 to Rs100,000 per month, based on experience and skills.
- A professional, growth-oriented work environment that encourages learning and career development.
- Collaborative and supportive team culture fostering innovation and teamwork.
- Opportunity to work on-site in Lahore, engaging directly with the marketing team and company stakeholders.

This role offers an excellent opportunity for a motivated social media professional to contribute to a dynamic marketing team and make a significant impact on the company’s digital presence. Candidates interested in applying should prepare a detailed CV highlighting relevant experience and skills.