We are looking for a creative and results-driven Social Media Manager to strengthen our online presence, increase brand awareness, and support business growth. The ideal candidate will have solid experience in content planning, social media marketing, audience engagement, and campaign management. This role demands a proactive professional who can develop strategic initiatives and execute them effectively across multiple platforms to achieve measurable outcomes.
Key Responsibilities
- Develop and implement a comprehensive social media strategy that aligns with the company’s overall business goals.
- Manage and maintain company profiles on platforms including Facebook, Instagram, LinkedIn, TikTok, and other relevant channels.
- Create and oversee a detailed content calendar featuring posts, stories, reels, and promotional campaigns.
- Write engaging captions and collaborate closely with designers and video editors to produce high-quality multimedia content.
- Respond promptly and professionally to audience comments, messages, and inquiries to foster strong engagement.
- Plan, execute, and optimize paid social media campaigns focused on lead generation and sales growth.
- Monitor and analyze campaign performance metrics, preparing detailed reports on reach, engagement, leads, and conversions.
- Conduct ongoing research on audience preferences, competitor activities, and emerging trends to refine content strategies.
- Coordinate with sales and internal teams to effectively promote products, services, and special offers.
- Ensure consistent brand messaging and maintain visual standards across all social media platforms.
Required Qualifications
- Proven experience managing social media accounts for businesses or brands, demonstrating measurable results.
- Strong expertise in content creation, audience engagement techniques, and paid advertising strategies.
- Excellent writing, communication, and organizational skills.
- Proficiency with Meta Business Suite, Ads Manager, and social media analytics tools.
- Familiarity with Canva or similar graphic design software; basic video editing skills are advantageous.
- Ability to manage multiple campaigns simultaneously, meet deadlines, and work independently.
- A portfolio showcasing previous social media projects and campaign outcomes.
Compensation and Work Location
This is a full-time, in-person position offering a monthly salary range of Rs100,000 to Rs150,000. The role requires attendance at the company’s physical office location.
This opportunity is ideal for someone passionate about social media marketing and eager to contribute to a dynamic team while advancing their professional skills.