SOCIAL MEDIA MANAGER

HallCrow Automotive, under its brand ZOHAMA Auto Parts, is seeking a creative and organized Social Media Manager to join their team at the ZOHAMA Regional Office in Peshawar. The ideal candidate will be responsible for managing the company’s social media presence, developing content strategies, and supporting marketing initiatives to enhance brand visibility and engagement within the automotive aftermarket industry.

Key Responsibilities:
- Manage social media platforms including Facebook, Instagram, LinkedIn, and others relevant to the brand.
- Plan, schedule, and publish posts, reels, stories, and product-related content consistently.
- Develop monthly content calendars focused on automotive spare parts.
- Write engaging captions and collaborate closely with the graphic design team to ensure cohesive content.
- Handle audience engagement by responding to messages, comments, and customer inquiries promptly.
- Support efforts to acquire distributors and generate wholesale inquiries through targeted social media campaigns.
- Monitor and analyze page performance metrics such as reach, engagement, and audience growth to optimize strategies.
- Conduct research on competitors, industry trends, and identify potential B2B audiences for lead generation.

Required Qualifications:
- Proven experience in managing social media accounts professionally.
- Strong skills in content planning, copywriting, and effective communication.
- Proficient in using Facebook and Instagram business tools.
- Ability to analyze social media data and prepare performance reports.
- Interest or background in the automotive aftermarket sector is advantageous.

Preferred Qualifications and Benefits:
- Knowledge of B2B marketing and lead generation strategies will be considered a plus.
- This is a full-time, office-based role located in Peshawar with working hours from 9:00 AM to 5:00 PM, six days a week.
- The position offers a monthly salary of PKR 30,000.
- Candidates must currently reside in Peshawar to be eligible for this role.

This opportunity is ideal for a motivated social media professional looking to contribute to a growing brand within the automotive industry. The role demands creativity, strategic thinking, and strong communication skills to effectively engage with both B2C and B2B audiences.