We are seeking a motivated and creative Female Social Media Manager to join our team in Rawalpindi. This is an on-site position ideal for someone with 1 to 2 years of experience in managing social media platforms. The successful candidate will be responsible for developing and executing social media strategies that enhance brand presence and engage target audiences across multiple channels.
Key Responsibilities:
- Manage and oversee all social media platforms including Facebook, Instagram, LinkedIn, and TikTok.
- Develop monthly content calendars, write engaging captions, and propose innovative campaign ideas.
- Design basic graphics using Canva and collaborate with professional designers to produce creative posts.
- Publish daily posts, reels, and stories while maintaining active engagement on all social media pages.
- Respond promptly to comments and direct messages to foster audience interaction.
- Plan, execute, and monitor paid advertising campaigns using Meta Ads Manager.
- Track social media insights and analytics, preparing weekly performance reports to evaluate campaign effectiveness.
- Stay informed about the latest social media trends, hashtags, and viral content to keep the brand relevant.
- Work closely with content creators, video producers, and sales teams to support lead generation efforts.
Required Qualifications:
- Female candidate with a minimum of 1 year of experience in social media management.
- Strong understanding of social media marketing and content creation principles.
- Proficiency in Canva, Meta Business Suite, and social media scheduling tools.
- Excellent written communication skills in both English and Urdu.
- Creative mindset with up-to-date knowledge of current trends, especially reels and short-form video content.
- Ability to manage multiple brand accounts efficiently while maintaining punctuality and responsibility.
- Bachelor’s degree in Marketing, Mass Communication, or a related field.
Preferred Qualifications and Benefits:
- Experience running Facebook and Instagram advertising campaigns is considered an advantage.
- Competitive monthly salary ranging from Rs. 25,000 to Rs. 45,000 based on experience and skills.
- Opportunity to work in a dynamic, collaborative environment with a focus on professional growth.
- This role requires physical presence at the Rawalpindi office to ensure close coordination with the team.
If you are passionate about social media and eager to contribute to a growing brand, we encourage you to apply by submitting your CV along with a portfolio showcasing the social media pages or campaigns you have managed.