Social Media Marketing Executive

Ocean Software Digital (Pvt.) Ltd.

Karachi , Pakistan

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Posted 5 days ago 12 views Report Job

We are looking for a talented Social Media Marketing Executive to join our energetic team. The ideal candidate will bring creativity and a data-driven approach to managing both paid and organic social media campaigns. This role is focused on enhancing brand growth and engagement through strategic content creation and continuous campaign optimization. The position is full-time and requires working on-site during night shifts from 8 PM to 5 AM, based in DHA Phase 5, Karachi.

Key Responsibilities:
- Develop and execute comprehensive social media strategies that support the company’s overall business goals.
- Manage and optimize paid advertising campaigns across platforms such as Meta, Instagram, and TikTok to increase reach and engagement.
- Produce engaging, consistent content that strengthens the brand’s presence on all social media channels.
- Stay updated on social media trends, competitor activities, and audience behavior to refine strategies effectively.
- Analyze campaign performance data and prepare detailed reports to monitor progress and identify improvement opportunities.
- Work closely with design and client teams to deliver high-quality, impactful campaigns that meet client expectations.

Required Qualifications:
- At least 2 years of proven experience in social media marketing, preferably with exposure to the eBook industry.
- Strong expertise in managing Google Ads and Meta Ads campaigns.
- Creative mindset with the ability to identify and adapt to emerging social media trends.
- Excellent written and verbal communication skills combined with strong analytical capabilities.
- Ability to work independently while also collaborating effectively within a team environment.

This is a full-time, on-site role that requires dedication to night shift hours in DHA Phase 5, Karachi. Candidates must be available to work the specified schedule to be considered for this opportunity.