Social Media Marketing Executive

RedBox Technologies Pvt Ltd, a UX-first design and development agency headquartered in Karachi with additional offices in Virginia and Manchester, is seeking a Social Media Marketing Executive. With over 13 years of experience, RedBox has delivered more than 300 digital products for B2B companies, AI startups, and global brands across industries such as fintech, healthcare, real estate, e-commerce, and entertainment. The company is recognized for its user-centered approach, blending strategy, design, and engineering to meet real user needs and support sustainable growth. Services offered include UI/UX design, web and mobile development, SaaS platforms, AI and big data, blockchain, game and AR/VR development, digital marketing, and virtual assistance.

The Social Media Marketing Executive will be responsible for planning, executing, and monitoring social media campaigns to enhance brand awareness, engagement, and lead generation. This full-time, on-site role based in Karachi requires managing Facebook and Instagram accounts, creating and scheduling original content, and collaborating closely with design and product teams to ensure messaging aligns with the company’s UX-first philosophy. Daily activities include managing social media calendars, analyzing performance metrics, preparing reports, and optimizing strategies based on data and emerging trends. Additionally, the executive will support broader digital marketing efforts and contribute creative ideas to showcase client work and company culture.

Key Responsibilities:
- Manage and grow Facebook and Instagram (Meta) accounts effectively.
- Plan, create, and schedule engaging content calendars aligned with brand strategy.
- Write compelling captions and coordinate with the design team to produce visually appealing posts.
- Monitor page performance, audience engagement, and growth metrics regularly.
- Stay informed about social media trends and implement innovative ideas to keep content fresh.
- Execute campaigns aimed at increasing brand awareness and generating qualified leads.
- Analyze insights and optimize content and posting schedules based on performance data.
- Maintain a consistent brand voice and ensure timely posting across platforms.

Required Qualifications:
- Between 6 months to 1 year of practical experience in social media management.
- Strong understanding of Facebook and Instagram algorithms, trends, and best practices.
- Creative mindset with the ability to generate engaging content and campaign ideas.
- Proactive, self-driven, and eager to learn new skills and tools.
- Good communication and copywriting abilities.
- Ability to manage multiple tasks efficiently and meet deadlines.

Preferred Qualifications and Benefits:
- Basic knowledge of Meta Business Suite and social media performance analytics is preferred.
- The position requires working evening and night shifts.
- Location: DHA Phase VII Extension, Karachi.

This role offers an excellent opportunity to join a dynamic team focused on innovative digital solutions and user-centered design, contributing to impactful campaigns for a diverse portfolio of clients.