Social Media & Marketing Executive

We are seeking a creative, tech-savvy, and AI-focused Social Media & Marketing Executive to join our expanding Marketing team. The ideal candidate is passionate about social media, content creation, videography, storytelling, trends, and emerging AI technologies. Working closely with the Social Media Marketing Manager, you will develop engaging content by combining professional filming, video editing, creative storytelling, and AI-powered production tools. We value someone who is proactive, innovative, curious, and eager to experiment with new platforms, technologies, and creative content formats.

Key Responsibilities
- Create, edit, and publish engaging content across Instagram, TikTok, YouTube, Facebook, and other relevant platforms.
- Shoot and edit high-quality videos for Reels, Shorts, Stories, and other short-form content.
- Utilize AI-powered tools for video generation, image creation, voiceovers, captions, copywriting, editing, and content enhancement.
- Develop creative content ideas for campaigns, weekly brainstorming sessions, and brand initiatives.
- Capture and produce content for events, interviews, behind-the-scenes activities, and employer branding.
- Transform raw footage into polished videos featuring strong hooks, storytelling, pacing, transitions, and visual appeal.
- Stay updated on viral trends, trending sounds, content formats, styles, and competitor activity.
- Assist with content planning, scheduling, and maintaining the social media content calendar.
- Track content performance metrics such as reach, engagement, watch time, retention, and audience behavior, providing actionable recommendations.
- Explore and test emerging AI and content-creation technologies to enhance creativity, efficiency, and production quality.

Required Qualifications
- 2–3 years of experience in social media marketing, content creation, videography, or a related field.
- Hands-on experience shooting and editing videos using a smartphone and/or professional camera.
- Strong understanding of major social media platforms and short-form content trends.
- Practical experience using at least 2–3 AI content-creation tools in real-world projects.
- Basic to intermediate proficiency in CapCut, Adobe Premiere Pro, or DaVinci Resolve.
- Solid understanding of what makes content engaging and the ability to articulate creative decisions.
- Excellent communication, creativity, organization, and time-management skills.
- A proactive and adaptable mindset with a willingness to learn and experiment with emerging technologies.

Preferred Qualifications
Experience with any of the following AI tools will be highly valued: CapCut AI, Runway, Pika, Canva AI, ElevenLabs, Midjourney, ChatGPT, and Adobe Firefly.

We are looking for a hands-on content creator who combines creativity and technology to transform ideas into compelling social media content. If you are passionate about social media, storytelling, video production, and AI-powered content creation, this role offers an exciting opportunity to grow and innovate within a dynamic marketing team.