We are seeking a creative and results-oriented Social Media & Marketing Manager to enhance our online presence and drive marketing growth. The ideal candidate will be responsible for developing engaging content and managing multiple social media platforms to support our brand’s visibility and audience engagement. This role requires a proactive individual who can strategize, execute, and analyze digital marketing efforts effectively.
Key Responsibilities
- Develop and implement comprehensive social media strategies and maintain content calendars to ensure consistent and timely posting.
- Create and publish engaging content, including posts, reels, stories, and other formats tailored to each platform.
- Manage social media accounts across Instagram, Facebook, TikTok, LinkedIn, and YouTube, ensuring brand consistency and audience engagement.
- Monitor interactions such as comments, messages, and overall audience growth to foster community engagement.
- Plan and execute digital marketing campaigns and promotional activities to support business objectives.
- Manage and optimize paid social media campaigns to maximize reach and return on investment.
- Track campaign performance and prepare basic marketing and social media reports to inform strategy adjustments.
- Stay current with social media trends, platform updates, and competitor activities to maintain a competitive edge.
- Collaborate with designers, influencers, and other marketing partners to enhance campaign effectiveness when necessary.
Required Qualifications
- Minimum of 2 years of experience in social media management or digital marketing roles.
- Strong communication skills, with proficiency in copywriting and creative content development.
- Solid understanding of various social media platforms and digital marketing principles.
- Experience using Meta Ads Manager, Business Suite, and analytics tools to monitor and optimize campaigns.
- Ability to manage multiple projects simultaneously while meeting deadlines efficiently.
Preferred Qualifications and Benefits
- Familiarity with design and video editing tools such as Canva and CapCut is considered an advantage.
- Competitive monthly salary ranging from Rs100,000 to Rs150,000.
- This position requires working on-site, providing direct collaboration opportunities with the team.
This role offers a dynamic environment for a motivated marketing professional to contribute to brand growth through innovative social media strategies and digital marketing initiatives.