Educative is looking for a Content Strategist & Editor who is passionate about harnessing AI and generative content tools to research, create, edit, optimize, repurpose, and scale high-quality technical content. This role demands more than traditional writing or editing; it requires strategic thinking, editorial judgment, technical knowledge, marketing insight, and hands-on execution. You will lead content strategy across various platforms, ensuring AI-assisted content remains accurate, original, and of exceptional quality. Your responsibilities will span the entire content lifecycle—from ideation and creation to publishing, distribution, and ongoing optimization—helping Educative deliver engaging learning experiences to software developers worldwide.
Key Responsibilities
- Develop and execute content strategies for Educative’s websites, microsites, community platforms, and external channels.
- Conduct user, market, search, and competitor research to identify content gaps and emerging opportunities.
- Analyze competitor content formats, messaging, SEO tactics, and distribution channels to guide strategic decisions.
- Translate research insights into actionable content plans, editorial priorities, and briefs.
- Research, create, edit, optimize, and publish diverse technical content such as blogs, newsletters, landing pages, and guides.
- Utilize generative AI tools like GPT and Claude for research, drafting, editing, and scaling content production.
- Act as the editorial quality gatekeeper for AI-generated content by fact-checking, restructuring, rewriting, and enhancing storytelling.
- Review content for technical accuracy, clarity, originality, readability, and alignment with user intent.
- Identify and update outdated or inaccurate information and fill content gaps to ensure genuine user value.
- Determine when AI can efficiently support content creation versus when original research and human expertise are required.
- Develop and maintain editorial standards and guidelines for both AI-assisted and human-created content.
- Craft compelling narratives, headlines, introductions, examples, and calls to action to make technical content engaging and effective.
- Apply SEO best practices including keyword research, search intent analysis, internal linking, and content structure optimization.
- Optimize content for emerging search paradigms such as Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
- Experiment with new content formats, publishing platforms, and AI-powered workflows.
- Manage content across multiple accounts while maintaining consistent brand voice and editorial quality.
- Monitor content performance using data and audience insights to continuously refine strategies.
- Collaborate cross-functionally with SEO, marketing, product, engineering, and subject-matter experts.
- Take ownership of projects by proactively identifying opportunities and driving initiatives from strategy through execution.
Required Qualifications
- 1–3 years of experience in content marketing, technical content, content strategy, editorial, SEO, or related fields.
- Strong research, editing, and writing skills with the ability to significantly improve content quality.
- Ability to understand and communicate complex technical concepts clearly and engagingly.
- Experience using generative AI tools for content research, creation, editing, or workflow automation.
- Strong editorial judgment to critically evaluate and enhance AI-generated content.
- Working knowledge of SEO best practices and search intent analysis.
- Strategic mindset combined with hands-on execution capability.
- Meticulous attention to detail and high standards for content quality.
- Self-starter attitude with the ability to independently manage projects and initiatives.
- Passion for technology, education, and helping learners build technical skills.
Preferred Qualifications and Benefits
- Background in Computer Science, Software Engineering, Information Technology, or related technical fields is a strong plus.
- Familiarity with AEO/GEO and AI-powered search experiences.
- Experience conducting competitor and market research to inform content strategy.
- Comfort experimenting with AI-powered workflows and automation.
- Programming experience or familiarity with coding concepts is highly advantageous.
- Opportunity to work at the intersection of content strategy, editorial, technical expertise, and marketing within a fast-growing, innovative learning platform.
- Join a mission-driven company dedicated to helping millions of developers worldwide grow their skills and succeed in their careers.
Educative is committed to responsible AI use in hiring and content production, ensuring human judgment remains central to decision-making and quality assurance. If you are strategic, detail-oriented, tech-savvy, and excited to shape the future of technical content with AI, this role offers a unique opportunity to make a meaningful impact.