National Foods Limited is committed to growth by strengthening its brands, financial foundation, and global footprint while maintaining a strong focus on sustainability and becoming a globally recognized company. We are seeking a motivated professional to join our team and drive sales within the Food Service Division (FSD) by managing distributor and institutional/food-service accounts in a designated territory. This role involves executing the zone’s sales strategy on the ground, ensuring order fulfillment through the distribution team, and building strong customer relationships to meet sales targets.
Key Responsibilities
- Collaborate closely with the Zonal Sales Manager (ZSM) to implement the territory’s route-to-market plan specifically for institutional and food-service accounts.
- Develop, monitor, and achieve sales targets for key accounts within the assigned territory by regularly engaging with customers such as chefs, owners, and purchase managers.
- Identify and address product or sales-related issues by providing timely feedback to the ZSM and relevant internal teams.
- Serve as the primary contact for customers in the territory, resolving concerns, managing collections, and coordinating with the Distribution (OD) team to ensure prompt and accurate order delivery.
- Supervise and coordinate the activities of the OD representative(s) to guarantee full coverage of accounts and on-time order fulfillment.
- Conduct visits to institutional outlets and kitchens to verify stock levels, product quality, and expiration dates, ensuring the availability of high-quality products in the market.
- Build and nurture strong business relationships with key institutional customers and actively seek opportunities to expand FSD’s presence in underserved outlets and market segments.
- Provide detailed feedback to the ZSM and Revenue Planning Manager regarding the performance of new and existing products or any issues encountered within the territory.
- Track and report sales and collections performance, analyzing variances against targets and participating in regular review meetings with the ZSM.
- Stay informed about competitor activities, industry trends, and evolving customer preferences within the institutional and food-service sectors.
- Prepare and submit comprehensive sales, collection, and distribution performance reports while adhering strictly to company policies and procedures.
Required Qualifications
- Bachelor’s degree in a relevant discipline.
- Minimum of 2 years’ experience, preferably in FMCG or foodservice sales.
Preferred Qualifications and Benefits
- Experience working within a dynamic sales environment focused on institutional or food-service sectors is highly desirable.
- Opportunity to contribute to a leading company with a strong commitment to sustainability and global growth.
- Work location is Lahore, Pakistan.
- National Foods Limited is an equal opportunity employer, providing a workplace free from discrimination based on age, color, origin, disability, race, religion, gender, marital status, or any other protected characteristic under applicable laws.
This role offers a unique chance to be part of a growing organization dedicated to excellence and sustainability, where your efforts will directly impact the company’s success and customer satisfaction.