TikTok Shop Growth Strategist

Power Digital is an AI-Native Growth Firm that combines world-class talent with proprietary technology to help leading and emerging brands grow. With over a decade of experience, we leverage our AI operating system, Omega, to identify opportunities quickly, analyze performance drivers, and execute strategies with precision. Our proprietary intelligence layer, Iris, enhances human creativity and decision-making by expanding our capacity to solve complex problems. We pride ourselves on a people-first culture that values diversity, curiosity, accountability, and collaboration, working closely with clients to overcome growth challenges and deliver meaningful results.

The Social Commerce Strategist plays a crucial role in driving revenue by managing affiliate and social ambassador partnerships across platforms such as TikTok, Meta, and Amazon affiliate programs. This position focuses on optimizing social commerce strategies through data-driven and AI-enhanced processes. Daily tasks include overseeing affiliate outreach, managing social shops, refining commission structures based on GMV and engagement, and maintaining strong client relationships through actionable insights. The strategist stays current with industry trends and integrates innovative tactics to continuously improve social commerce outcomes.

Key Responsibilities:
- Execute TikTok Shop affiliate strategies and manage social ambassador programs aligned with brand goals, including daily outreach via the TikTok Shop Affiliate Center.
- Manage affiliate messaging systems and Discord communities to foster ongoing, mutually beneficial partnerships.
- Oversee social commerce initiatives on platforms like TikTok and Meta, including setting up and optimizing social shops to increase conversions and revenue.
- Track and analyze key metrics such as GMV, response rates, and program growth; develop affiliate commission strategies and profitability analyses.
- Maintain clear communication with clients, providing regular updates, insights, and recommendations to optimize campaign performance and ensure satisfaction.
- Stay informed on industry trends and platform updates, proactively seeking new opportunities and innovative strategies to enhance influencer campaigns and social commerce efforts.
- Utilize AI technologies to improve and streamline business processes.
- Leverage Power Digital’s Nova ecosystem relevant to the department’s functions.

Required Qualifications:
- Minimum of 2 years of experience in social media, preferably within an agency setting.
- Strong understanding of social media trends, algorithm changes, and platform updates, with demonstrated application of this knowledge to improve strategies.
- Proficiency in TikTok Shop Seller Center, including experience with the affiliate management system.
- Experience managing affiliate and ambassador programs, with familiarity in at least one sub-affiliate program; experience with Impact is a plus.
- Proven ability to manage social media strategies for multiple clients across diverse industries, showing adaptability and versatility.
- Strong analytical skills to interpret campaign data, derive actionable insights, and make data-driven decisions.
- Experience managing social commerce initiatives, including setting up and optimizing social shops on platforms like TikTok and Meta to drive revenue and conversions.
- Demonstrated success in managing performance-focused influencer campaigns targeting conversions, click-through rates, and ROI.
- Highly self-motivated with the ability to work independently and manage social media strategies effectively.

Preferred Qualifications and Additional Information:
- Advanced proficiency in spoken and written English is required.
- Candidates should be comfortable working autonomously with strong account ownership and departmental support capabilities.
- Key performance indicators include meeting revenue goals, maintaining client retention below a 10% churn rate, and demonstrating comprehensive knowledge of departmental strategies.
- Power Digital is committed to diversity and inclusion, valuing a wide range of backgrounds and experiences as essential to our success. We are an Equal Opportunity Employer and encourage applicants from all identities and experiences.
- Please be cautious of fraudulent job offers or solicitations. Power Digital does not charge any fees during the recruitment or hiring process. Genuine job openings are posted exclusively on our official careers page.

This role offers the opportunity to work at the forefront of AI-driven social commerce, collaborating with a dynamic team dedicated to innovation and client success.