Video Editor, Adobe Premiere Pro, Short length Videos

We are looking for a creative and detail-oriented Short-Form Video Editor with strong expertise in Adobe Premiere Pro to produce engaging, high-quality video content tailored for Pakistani brands. The ideal candidate will skillfully transform raw footage, product shots, voiceovers, and creative concepts into compelling short-form videos that capture attention, convey clear messages, and drive viewer action. This role focuses on content creation for Instagram Reels, Facebook Reels, TikTok, YouTube Shorts, and paid social media ads, including product advertisements, UGC-style videos, storytelling ads, and brand awareness campaigns. A strong sense of storytelling, pacing, visual composition, sound design, and audience retention—especially suited to the Pakistani market—is essential.

Key Responsibilities

Short-Form Video Editing: Edit engaging videos typically between 15 and 60 seconds, occasionally longer. Transform raw footage into polished, platform-ready content with compelling hooks within the first 1–3 seconds. Ensure smooth pacing, transitions, and visual flow while removing unnecessary pauses and irrelevant footage. Utilize jump cuts, B-roll, punch-ins, speed adjustments, and visual storytelling techniques to deliver clear messaging and strong calls to action.

Adobe Premiere Pro Expertise: Demonstrate advanced skills in Adobe Premiere Pro, including asset organization, keyframing, masking, speed ramping, and basic compositing. Apply color correction and grading for consistent visual quality. Synchronize dialogue, voiceovers, music, and sound effects accurately. Develop reusable workflows, presets, and templates, and deliver well-organized project files for review and handover.

Social Media Ads for Pakistani Brands: Edit performance-driven video ads for Pakistani e-commerce and consumer brands. Understand local buying behavior, cultural context, and advertising styles. Edit content in Urdu, Roman Urdu, and English, incorporating local accents and creative concepts. Adapt styles to differentiate between organic content and paid ads, aligning with brand identity, target audience, and campaign goals.

Captions, Subtitles & Typography: Add accurate, well-timed subtitles and captions in Urdu, Roman Urdu, and English. Highlight key words and offers using clean animated typography while ensuring readability and proper text placement. Use appropriate fonts supporting required scripts and proofread all text elements before final delivery.

Video Ads & Creative Storytelling: Convert scripts and briefs into visually engaging ads following a proven structure: hook, problem, solution, demonstration, proof, and call to action. Edit UGC-style videos, testimonials, founder-led content, and educational videos. Enhance messaging with B-roll, stock footage, close-ups, and sound effects. Produce multiple video versions for testing and collaborate with marketing teams on creative improvements.

Audio, Music & Sound Design: Clean dialogue and voiceovers for clarity and consistency. Balance audio elements strategically to boost engagement. Select music that aligns with brand tone and video emotion, ensuring proper licensing for commercial use. Optimize audio levels for mobile and social platforms.

Exporting & Quality Control: Deliver videos primarily in vertical 9:16 format (1080 × 1920), with alternative aspect ratios as needed. Export with appropriate resolution, frame rate, and audio quality. Conduct thorough quality checks for spelling, rendering issues, audio problems, and asset completeness. Maintain organized project folders and consistent naming conventions. Meet deadlines and incorporate feedback efficiently.

Required Qualifications

Proficiency in Adobe Premiere Pro is essential. Candidates should have at least one year of relevant video editing experience or equivalent demonstrable skill. A strong portfolio showcasing short-form videos, particularly social media ads and brand content, is required. Solid understanding of storytelling, pacing, visual rhythm, and audience retention is necessary. Experience editing vertical videos for Instagram Reels, Facebook Reels, TikTok, or YouTube Shorts is expected. Ability to accurately edit content in Urdu, Roman Urdu, and English is important. Expertise in captions, typography, color correction, audio mixing, and maintaining visual consistency is required. Strong attention to detail, ability to follow creative briefs, manage multiple projects, meet deadlines, and openness to feedback are essential. Effective communication and collaboration skills are also important.

Preferred Qualifications and Benefits

Experience editing Meta Ads for Pakistani e-commerce brands is a plus. Familiarity with direct-response advertising and performance marketing is advantageous. Basic knowledge of Adobe After Effects for motion graphics and advanced text animation is preferred. Skills in Adobe Photoshop or Illustrator for creative asset preparation are beneficial. Experience editing UGC, talking-head videos, testimonials, and product-focused content is desirable. Knowledge of AI-assisted video workflows and tools is a bonus. Ability to create multiple creative variations for A/B testing and understanding of e-commerce product positioning, offers, discount campaigns, and conversion-focused content will be highly valued.

This is a remote position offering a monthly salary range of Rs45,000 to Rs55,000. The successful candidate will take ownership of projects from brief to final delivery, producing polished, engaging videos that resonate with Pakistani audiences. Performance will be assessed based on editing quality, creative execution, audience engagement, brand accuracy, turnaround time, attention to detail, and collaboration.