for all aspects of our and clients’ marketing operations. Your central goal of this team is to manage and coordinate with other external digital marketing experts to execute work for our clients’ websites, SEO, social media, Paid Ads, and more.
AroobTech launched a new technology platform (that is, alphaEats) for online Food Ordering systems for Restaurants and takeaways aiming to help the hospitality sector increase revenue, maintain clients' branding, and save more through a commission-free pricing model.
Your principal duties will include planning, implementing, and monitoring the digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, search engine marketing, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
Responsibilities
Technical
Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
Develop and monitor campaign budgets.
Plan and manage our social media platforms.
Prepare accurate reports on our marketing campaign’s overall performance.
Create email blast campaigns to target key customers.
Identify the latest trends and technologies affecting our industry.
Evaluate important metrics that affect our website traffic, service quotas, and target audience.
Management
Work with your team to brainstorm new and innovative growth strategies.
Oversee and manage all contests, giveaways, and other digital projects.
Any other duties
Undertake any other duties as assigned by the Director and Technical Lead.
Selection criteria
Selection criteria outline the qualifications, skills, knowledge and/or experience that the successful candidate would need to demonstrate for successful discharge of the responsibilities of the post. Applications will be assessed on the basis of how well candidates satisfy these criteria.
Minimum Requirements
MSc degree in marketing or relevant field.
A minimum of 5 years of experience in a digital marketing position.
In-depth knowledge of various social media platforms, and website analytics.
Highly creative with excellent analytical abilities.
Outstanding communication and interpersonal skills.
Up-to-date on the latest trends and technologies in digital marketing.
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