As a seasoned Marketer, I excel in coordination and communication, teamwork, marketing strategy, client relations, and continuous learning. I have experience in project management, product development, marketing campaigns, copywriting, growth marketing, KPIs & data analytics, and proposal design.
With over three years of experience in marketing management and a Bachelor's Degree in Business Administration with a specialization in Marketing, I possess a strong foundation in both conventional and digital marketing. I am confident in my ability to deliver exceptional results and drive growth for any organization.
- Social media planning, media buying, lead generation and content management for effective brand marketing. Management of website, SEO to enhance online visibility.
- On-site branding, marketing event management, and printed marketing materials for cohesive brand representation.
- Maintaining continuous communication & collaboration with proposals and site teams to ensure project alignment.
- Negotiation with vendors and their onboarding for streamlined marketing activities.
- Drive business growth through effective communication and coordination with Nike developers in the US. Pitch new fabrics and trends to meet their requirements, negotiate timelines, and ensure timely delivery.
- Collaborate with the R&D department to innovate and strategically plan for meeting client\'s needs.
- Manage fabric costing, both locally sourced and imported, to optimize budgets while maintaining quality.
- Develop and implement effective merchandising strategies by analyzing market trends and buyer behavior to drive sales and increase revenue.
-Optimize website and social media channels through SEO and keyword research to increase brand visibility and drive traffic to the website.
-Create and manage social media content, including blog posts, Facebook ads, and Google Ads to engage with the target audience and increase conversions.
-Conduct backlinking activities to improve the website\'s search engine ranking and increase domain authority.
-Provide general administrative support, including email management, calendar scheduling, and data entry
-Assist in conducting keyword research and developing SEO strategies to improve website traffic and rankings.
-Work closely with the content team to optimize website content for SEO, including meta tags, descriptions, and headlines.
-Analyze website performance using SEO tools and provide insights and recommendations for improvement.
-Conduct market research and analysis to identify target customers and industry trends, and utilize this information to develop marketing strategies.
-Assist in the development and execution of marketing campaigns, including social media marketing, email marketing, and website management.
-Provide support to marketing team for lead generation activities, including creating and updating sales collateral, and managing the company\'s customer relationship management (CRM) system.