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خلاصہ
LinkedIn Profile: https://www.linkedin.com/in/saqibshabbir
With a robust 7+ years of experience spanning startups, hospitality, healthcare, and the food sector, I've honed my skills in business development, sales, marketing, and digital outreach. From junior to senior roles, I've adeptly navigated the intricacies of each industry, leveraging digital channels to generate leads and enhance digital footprints, consistently achieving set targets.
My proven track record extends to developing and executing marketing strategies across diverse sectors, staying abreast of the latest industry practices, and identifying market trends and customer insights. In event management, I've successfully overseen 25+ corporate events, managed 10,000+ contacts on HubSpot CRM, and executed various digital outreach initiatives, including press releases, magazine ads, explainer videos, and animations.
Notably, I've generated 500 inbound leads, sent 128K marketing emails, produced 100 videos, and strategically allocated a $15K digital marketing budget across Facebook, LinkedIn, and Google Ads. In addition to my marketing prowess, I've managed budgets exceeding $20,000 yearly, executed impactful campaigns, and forged influential collaborations with key industry players.
My passion extends beyond professional achievements to social innovation, sustainability, and purpose-driven initiatives, particularly within the fashion tech sector. I am committed to entrepreneurship, continuous learning, and contributing to a better world through environmental and social responsibility.
B2B Marketing Strategy
✓ Conduct research to identify new markets
✓ Develop and execute B2B marketing plan
✓ Manage lead generation campaigns
✓ Develop and execute a strategic plan to achieve sales targets
✓ Communicate value proposition through proposals and presentations
Event Management
✓ Prepare annual event marketing plans
✓ Organize B2B exhibition events
Digital Marketing
✓ Campaigns of an advertisement on Facebook, LinkedIn, and Google AdWords
✓ Bulk email campaigns & Social Auto publishing
✓ Inbound marketing funnel & HubSpot CRM
Management Skills
Brand Activation & Marketing
Business Development
Team Leader and Management
Digital Marketing
Marketing & Sale Strategies
Marketing Skills
Google AdWords
LinkedIn Marketing
Facebook Marketing
Quora Marketing
Content Writing
Video Editing
Tools
Adobe Premiere Pro
Adobe After Effect
Adobe Illustrator
Adobe Photoshop
Sparkol Videoscribe - White Board Animation
Email Marketing by MailChimp
HubSpot - Customer Relationship Management (CRM)
پراجیکٹس
تجربہ
Cluster Marketing Manager
Managing marketing and advertising campaigns
Collaboration with stakeholders relevant to the brand
Media relations for digital content and press releases
Digital outreach, such as magazine ads, videos, and blogs
Overseeing the complete event management process
Management of creative files
Skills: Content Marketing · Digital Direct Marketing · Video content · Marketing Strategy · Digital Marketing
Digital Marketing & Business Development Manager
Worked as Digital Marketing & Business Development Manager, enabling digital outreach and supporting sales team for growth.
Manager Business Development
Business Development
Sales supportive role utilizing digital tools.
Event Management
Plan, execute and participate in B2B exhibition events
Email & CRM
Email marketing & CRM using funnel marketing and flywheel models.
Digital Marketing
Campaigns of an advertisement on Facebook, LinkedIn, and Google AdWords
Graphics Content
Graphics content preparations like print artwork, prototyping, and branding.
Video Content
Recording to post-editing of Explainer, Promotional, Product, and Interview videos.
Animations
Custom animations videos for branded storytelling.
Presentation Design
Presentation preparation for official communications.
Digital Marketing Lead
Increased sales by 100% in 6 months utilizing digital marketing.
Founder
Started online store in Pakistan.
Business Support Analyst
✓ Responsible for doing various analysis in order to support timely and accurate decision making✓ Working on “Distribution Improvement Plan (DIP)” and continuous improvement of distribution territories✓ Develop plans and strategies for quickly developing sales territories✓ Validating and modeling sales data with the purpose of understanding and decision making purposes✓ Look at the numbers & trends and draw conclusions based on the findings✓ Market visits to help the sales team to generate new opportunities, calling on sales and marketing activities✓ Provide accurate and timely sales forecasts and funnel information✓ Evaluate performance reports & identifies areas where changes to policies and procedures are needed to enhance operational and commercial efficiency.✓ Develop, plan and implement various merchandising ideas to enhance the product display which helps in improving sales performance.✓ Performing in-house and out-house presentations for business promotion and developing product growth
Marketing Executive
Marketing experience in Industrad Group as a ‘Marketing Executive’ from October 21, 2013 to August 07, 2014.
Job Summary:
Was responsible to find prospect clients by taking appointments with managers, giving them product information and demo of the printers recommending solutions.
Surveyed Quad-e-Azam Industrial Estate, Sunder Industrial Estate, Multan Road and Multan region to find prospect clients of industrial machinery my genre was inkjet printer.
Handling official email account, identify target sectors, organize official events and attend other exhibitions.
Resume Analyst
Worked in VELORIUM as a ‘Resume Analyst’ from February 28, 2013 to September 11, 2013.
Produced at least 100 critiques per day, provide prospect clients with honest assessment of their current resume based on qualitative evaluations of content, structure and other key factors.
Punjab Youth Internship
Worked as an Internee from December 01, 2012 to February, 25 2013.
