خلاصہ

Passionate Digital Strategist: Generated $50M+ in revenue for diverse clients by leveraging my deep understanding of Amazon, Google, and Meta. Driven to unlock transformative online growth.

Growth Hacker | DigitalMarketing | PPC | SEO | SEM | SMO | Advertisement | Brand Management | Chatbot Automation | SocialMedia Automation | GoogleAnalytic, GTM | Tracking | Amazon PPC


12+ Years of combined experience in Digital Marketing, Paid Marketing, Search Engine Optimization, Brand Management, and more. worked for the US, Canada, and UAE including GCC / MENA regions.

Specialties in Digital Marketing, SEO, SEM (Organic and paid advertisement), SMO, SMM, PPC (GDN, GSN, App promotion & and retargeting ads campaigns, advance audiences) affiliate network, Public Blogging Networking. 

Specialized in Facebook advertising, Messenger marketing & and chatbot automation. (E- commerce, b2b, b2c businessmodules)

Expert in strategic planning and implementing Brand Campaigns for the web and creative ideas for branding and advertising in social media channels like Google ads, Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube, and blogs

تجربہ

کمپنی کا لوگو
Manager Digital Marketing & Ecommerce
Red Ox Fashion London
مئی ۲۰۲۲ - موجودہ | Karachi, Pakistan

Led multi-channel ad campaigns across Google, Bing, Meta, TikTok, and Amazon, generating $300,000 monthly revenue.
Optimized campaigns for ROI and conversions across platforms, managing budgets exceeding $3,000 daily.
Developed and implemented A/B testing and data-driven strategies for continuous performance improvement.
Gained actionable insights from analytics platforms (Google Analytics, Facebook Ads Manager, etc.) to drive campaign optimization.
Managed a team of digital marketing specialists across Google, Bing, Facebook, Amazon, etc., providing guidance and training.
Developed and implemented comprehensive digital marketing strategies aligned with business goals. Identified and analyzed key online trends and competitor actions, adapting strategies accordingly.
Oversaw the development and execution of innovative marketing initiatives for brand awareness and customer engagement.
Strong analytical skills with data-driven decision-making. Conversion optimization expertise for maximizing campaign performance.
Proven experience in managing multiple digital marketing channels and platforms. Excellent leadership and communication skills to manage a team and collaborate with different departments. Proficient in various analytics tools and platforms.

کمپنی کا لوگو
Senior Manager Digital Marketing & Sales
Afghan Carpet
فروری ۲۰۲۱ - مارچ ۲۰۲۲ | Karachi, Pakistan

Manage marketing team, development team, creative team & and sales team to drive maximum output in terms of sales m revenue.
Managed marketing budgets & and costs, also managed product costing & and company gross.
Designed and implemented a strong tracking system for sales with Google Analytics & and data scientist mediums based on actual data sets.
Introduced Internal operations & and sales management system with the development team for a better& and smoother company structure.
Managed paid marketing mediums i.e Facebook paid, google AdWords (search & display) CRM newsletter marketing (utilizing Mailchimp). Twitter paid, LinkedIn paid, SMSmarketing.
Manage the overall budget in between marketing mediums for the best output. Target Facebook Paid for maximum sales, by implementing daily new campaigns launching.
Introduced social calendars for social media for product optimization, brand building & and user engagement. (Facebook, Twitter, Pinterest, LinkedIn, Google Plus) Working with the sales team to convert leads into sales training them for the best responses, assigning them different targets and goals also providing the best information for conversion optimization.
Research new trends & and create different selling materials to drive more sales.
Managed SEO team for the best result but there is always my 1st priority to drive sales from paid mediums. Implemented a basic SEO strategy to maintain the website safe and secure on SERP

کمپنی کا لوگو
Digital Marketing Manager
IT Verticals Inc.
مارچ ۲۰۱۹ - اپریل ۲۰۲۱ | Karachi, Pakistan

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
Design, build, and maintain social media presence Measure and report the performance of all digital marketing campaigns, and assess against goals(ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create pages and optimize the user experience Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Affiliate & and partner with clutch, the manifest, good firms, designlush, G2, etc.Created and managed a Social Media Team for new division promotions, and for the client side, Built & and managed the team for the new division, and ongoing projects. and for the client side.Implemented Content Marketing Strategies.
Up-Sale Cross-Sales Process implemented. Organize Training Sessions for the Sales Team on the new division’s products and services and deliver all training.
Instrument conversion points and optimize user funnels

کمپنی کا لوگو
Assistant Digital Marketing Manager |
Sharp Image
جنوری ۲۰۱٦ - اپریل ۲۰۱۹ | Karachi, Pakistan

Propose and agree on digital marketing strategy and budgets
Develop a detailed digital marketing plan and marketing budget
Working in conjunction with other internal stakeholders, plan, create, and execute marketing activities to generate leads and conversions needed to achieve sales targets.
Plan and execute all other email campaigns for email workflows, product launches, newsletters, new prospect generation, referral programs, 3rd party affiliates, and others.
Manage the company’s website, including content management.
Analyze performance and publish tracking metrics to measure the success (or failure) of all digital marketing efforts and be proactive in using available data to improve future campaign performance.
Manage social media channels to extend the reach of published content and engage prospective guests and past customers.
Monitor online reputation, then recommend and execute tactics designed to improve that reputation at appropriate review sites.
Build landing pages and/or microsites to support other digital marketing programs. Maintain editorial brand standards, quality content, taxonomy, and best practices in SEO to ensure product ranks well in organic searches.

کمپنی کا لوگو
SEO Specialist
Travel Express UK
جولائی ۲۰۱۴ - اگست ۲۰۱۵ | Karachi, Pakistan

Technical SEO: Conduct website audits, identify and fix technical issues, optimize site structure and page speed, ensure mobile-friendliness, and implement best practices for crawlability and indexing.
Keyword Research & Analysis: Uncover high-potential keywords relevant to our target audience and business goals, analyze search trends and competitor strategies, and develop a data-driven keyword strategy.
Content Optimization: Create and optimize website content (landing pages, blog posts, product descriptions) for specific keywords and user intent, ensuring quality and relevance for both search engines and human readers.
Link Building: Develop and execute link-building strategies to acquire high-quality backlinks from relevant websites, building website authority and domain trust.
On-page Optimization: Optimize title tags, meta descriptions, header tags, internal linking, and image alt text for optimal search engine results.
Local SEO: Implement local SEO strategies to improve local search visibility, manage Google My Business profiles, and build local citations.
Data Analysis & Reporting: Track website traffic, analyze SEO performance metrics, identify areas for improvement, and present data-driven insights to inform strategies.
Stay Informed: Stay up-to-date on the latest SEO trends, algorithm changes, and industry best practices.

کمپنی کا لوگو
SEO Executive
Enom Soft
جولائی ۲۰۱۱ - مئی ۲۰۱۲ | Karachi, Pakistan

On-page optimization: Perform keyword research, optimize website content for target keywords, improve website structure and internal linking, and ensure technical SEO best practices are implemented.
Off-page optimization: Build high-quality backlinks through link building campaigns, outreach, and content marketing initiatives.
Technical SEO: Monitor website health, troubleshoot technical issues, ensure mobile-friendliness, and implement schema markup.
Data analysis & reporting: Analyze website traffic, track keyword rankings, and report on SEO performance to key stakeholders.
Competitive analysis: Research competitor SEO strategies and identify opportunities to improve our own ranking and visibility.
Stay informed: Keep up-to-date with the latest SEO trends and algorithm changes, and adapt strategies accordingly.
Contribute to broader digital marketing efforts:
Collaborate with other teams (content, social media, etc.) to ensure SEO best practices are integrated into all online marketing initiatives.

کمپنی کا لوگو
SEO Intern
Unicorn consultant
اگست ۲۰۱۱ - مارچ ۲۰۱۲ | Karachi, Pakistan

Conduct keyword research and identify relevant search terms for targeted campaigns. Analyze website performance using SEO tools and reports.
Assist with on-page optimization tasks, including improving title tags, meta descriptions, and content.
Build and manage backlinks through outreach and content marketing initiatives. Monitor keyword rankings and track the progress of SEO campaigns.
Stay up-to-date on industry trends and best practices. Prepare data reports and presentations for senior team members. Assist with other SEO-related tasks as needed.

تعلیم

Virtual University of Pakistan
ماسٹرز, ماسٹرز ان سائنس, MS Information Technology‎
Computer Science
CGPA 3.1/4
2018
Preston University
بیچلرز, , BS (4 years)‎
Electronics
2010

پیشہ ورانہ مہارتیں

متوسط Amazon Aws Command
ماہر Analytical Skills
ماہر Brand Awareness
ابتدائی Brand Management
ابتدائی Communication Management
ماہر Content Marketing
ماہر Content Marketingc1
متوسط Content Optimization
ماہر Craft Command
ماہر Digital Activation
ماہر Digital Advertising
ماہر Digital Marketing Analysis
ماہر Digital Marketing Management
ماہر Digital Marketing Skills
متوسط ebbay
ماہر eCommerce SEO
ابتدائی Export Management
متوسط Food Labeling
ماہر Founds Management
ماہر Google Ad Words
ماہر Google Ads Words
ابتدائی Google Analytics
متوسط Google Webmaster
ماہر Keyword Researching
ماہر Knowledge of Software=
ماہر Knowledge of Website Analytics Tools
ماہر Landing Page Optimization
ماہر MarketAssessment
ماہر Marketing Stratergies
ابتدائی Marketing Budget Management
ابتدائی Marketing Strategies\'
ماہر PPC
ماہر Search Engine Ranking
ماہر Search Engine Submission
ماہر Search Engine Technology Command
ماہر Search Engines Submission
ماہر SEO
ماہر SEO Audits
ماہر SEO Keywords Knowledge
ماہر Social Media Marketing
ماہر Social Media Strategies
ماہر Social Media Strategists
ماہر Twitter Knowledge
ماہر كتابة الإعلانات لكبار المسئولين الاقتصاديين
ابتدائی تحسين التسويق الرقمي

زبانیں

ماہر اردو
ماہر انگریزی