A professional with a total of 17 years of experience in management in the fields of fashion retail, planning, supply chain management, product management, marketing management and textiles - with an
entrepreneurial inclination.
Have contributed in fashion retail by introducing category expansion, product improvement, revenue growth and effective liquidation of inventory.
Overall planning of the merchandise including Casual Chic, Evening Wear and Basic items in high-end women\'s Pret.Contribution in doubling the revenues in 2 years time through effective analyses, reporting and planning.Helped in realizing potential of newly developed sales channels - Trunkshows and MultiBrand sales.
Managing Supply Chain for Women Pret, Women Unstitched, Men, New Born, Girls, Boys and Home Textiles.Analyzing sales trends at various levels.Optimizing allocation and distribution of retail stock to shops for liquidation.
Leading products in Home, LoosePieces, GreenLabel, Discounted and Unstitched concepts.Planning and managing products for timely availability at retail along with quick liquidation.Carrying out product development and improvement in each product concept.
Managing activities for ensuring product availability for retail outlets.Activities related to managing the supply of finished cloth for retailing.
Management and marketing of Entrepreneurship related activities at IBA Karachi.Planning, marketing and organizing academic, promotional and funding events.Coaching, mentoring and marketing of startups.