EXECUTIVE SUMMARY
-Proven ability in working across diverse local multinational telecom, IT, ISPs and Data Communication business launching multinational broadband organization, developing direct indirect sales channels, Corporate / SME
-Skilled in triggering growth through implementing leadership initiatives in dynamic business environments
-Proficient in overcoming complex business challenges and making high-stakes decisions using experience backed judgment, strong work ethic and irreproachable integrity
-Business Launch Specialist with strong marketing bent skilled in create launching new products, brands, and revenue streams and cost-effectively position offerings within segment
-Visionary leader with exceptional organization skills, excellent communication, presentation and interpersonal skills, capable of resolving multiple and complex issues and motivating staff to peak performance
-Calling Cards, Wimax and LTE-Advance 4.5G Launch.
Accomplishments
• Rated high for accomplishing business targets across professional career
• Received multiple awards for enhancing business, revenue & customer satisfaction through exemplary service delivery
Role:
• Report to the Director Sales and manage Sales & Distribution, Corporate Sales across Sough region
• Define/ implement strategies based on collated market intelligence on competition and other market trends to retain/ enhance existing market share in the assigned territory
• Provide leadership to a team of 110 members in managing Sales & distribution and Corporate Sales activities across the South region aimed at accomplishing organizational business targets
• Inspires sales team to meet performance objectives; rewards positives performance; closely manages poor performance
• Guide the retail channel in enhancing sales by implementing innovative promotional campaigns across the target market segment
• Enhance market penetration by setting up an effective channel and reseller network for scratch cards, CPEs and calling cards. Spearhead day to day operations of the tele-sales department by generating qualitative leads
• Collaborate with the regional marketing team in organizing Digital Penetration, Conversion Ratio, Engagement Rate, Customer Reach, affinities, BTL activity & retail seminar to enhance brand awareness
• Liaising all digital marketing initiatives with marketing team including search engine optimization (SEO), search engine marketing, social media marketing, content marketing, email marketing, campaign landing page development and re-targeting.
• Amplified brand awareness through social media channels with marketing team
• Conduct back check on 400+ Authorised and unendorsed 4000+ retail universe to ensure product /cards availability and retail visibility
• Achieves corporate sales operational objectives by contributing information and analysis to strategic plans and reviews; preparing and completing action plans; productivit
• Guided the sales team of 40 members in accomplishing business targets across B2B, direct and retail channels in the South Region
• Coordinated activities related to preparing sales plans, recruitment (of Quality Retailers/ Channel partners) and operations at zonal level
• Monitored performance of team members and organized need based training sessions
• Collaborated with various support teams in launching effective market driven campaigns – BTL Campaigns
• Enhanced sales quality by minimizing sales to existing customers, fake sales, incorrect customer details
• Accomplishments
• Recipient of award for “Outstanding performance” leading to significant value addition to corporate profile
• Instrumental in launching of Prepaid Combo Calling Cards leading to sales of PKR 120 Million in 2005 - 2006
• Enhanced market penetration by setting up of distributor for pre-paid calling cards
• Accomplished 45% growth in the total sales contribution
• Job Profile
• Prepared/ implemented sales plans, operations, department policies/ procedures for accomplishing business targets
• Involved in recruiting, grooming and mentoring the sales team across the South region
• Coordinated activities related to selling Combo calling cards, International Carrier sales, Corporate / B2B sales, Call center solutions, Audio conferencing, Post-paid, Call by call & Carrier pre select, wireless local loop products
• Spearheaded team efforts in implementing B2B, direct sales & retail channel plans