Technical Responsibilities:
● 4+ years of experience in managing SEO campaigns in a performance-orientated companies.
● Analyze and understand complex SEO issues or needs to produce simple explanations and specific action plans that support the client’s SEO strategy.
● Maximize organic traffic growth for clients, ensuring that modern SEO techniques are properly and consistently implemented.
● Analyze technical SEO (sitemaps, canonicalization, Schema.org, etc.)
● Implementing new developments in SEO, such as Rich Snippets implementation, including Schema.org markup.
● Working to Develop landing page optimization strategies to increase the company's search engine results rankings & drive results towards business objectives.
● Analyze the Technical performance of the websites against their key competitors to identify ON-PAGE and OFF-PAGE opportunities for performance improvement.
● Optimize images to reduce page load speeds.
● Fix issues in client CMS’ such as 301 redirect, broken links, etc.
● Evangelization across teams best practices for SEO across different pillars: technical foundations & landing Page content optimization.
● Maximize organic traffic growth for clients, ensuring that modern SEO techniques are properly and consistently implemented.
ON & OFF-Page SEO
● Managing the reporting and understanding of KPIs for both SEO & SEM.
● Drive the performance of SEO for the company and clients by providing technical site audits.
● Responsible for the development and execution of content strategies, based on measurable goals for the website for target audience.
● Collaborate with web developers as required to implement technical improvements to the websites against (Mobile, desktop) and their servers.
● Manage and maintain the website, including new product launches, ongoing optimization, and content updates to focus on conversion optimization.
● Generate and Optimize SEO content, Site map, URLs, Keywords, Meta tags, Heading tags, internal structure & links.
● Advance knowledge of Guest Posting, Article submissions & online PR.
● Identify link building opportunities, develop ideas to acquire backlinks that positively impact organic rankings, building links, and writing articles. 
● Identify content gaps on Landing pages and provide recommendations to maximize coverage Optimize and QA content elements on targeted pages; this includes meta data, headers, page copy, image alt text and navigation text. 

Creating and executing on a digital strategy that is customer focused and improves the company’s social media search results, audience engagement and brand recognition.


Off page and On-Page optimization.


On-site audit.


Experience with Google analytics webmaster keyword tools.


Managing digital presence across multiple media channels, analyzing engagement and customer conversions.


The experience to deploy an effective long tail search strategy.


Identifying powerful keywords (Business Keywords) to drive the most valuable traffic using Ahrefs.


Developing an innovative link building plan for incoming clients


Understanding of mobile strategy how it relates to SEO.


Knowledge of Guest Post Blogging and Outreach.


Knowledge of rich snippets and Google knowledge panel to get rich Google SERP.


Working knowledge of getting back-links from Wikipedia.


Can list Product on High authority platforms.


Regularly analyze backlink profile identification of link SPAM issues and submit disavow reports via Google Webmaster tools to ensure healthy links and backlink profile.


Provide recommendations to (Content Writers) with respect to Yoast and execute strategies for content development in support of our SEO goals.


Produce a monthly KPI report.