Energetic, motivated and target oriented professional with eleven years' experience of sales, marketing, business development, distributions handling and sales force management. Have prominent abilities of performing under pressure, productive negotiation skills, development, and motivation of sales force to generate results.
Responsibilities/AccomplishmentsSales and business development of company’s products in region from Sahiwal to northern Punjab, KPK, and AJ&K.
Worked on distribution channel restructuring to increase sales volume and smooth induction of new products.
Participated in leading role in market research of new products’ development which include sanitizer, disinfectant spray, antibacterial soap, and liquid hand wash.
Managed seventeen reports which include five ZSMs and twelve TSOs along with order bookers.
Responsibilities/Accomplishments
In charge of sales, business development, and receivables of (PPRC, HDPE and MDPE) pipes and PPRC fittings’ business of north region that consisted upon northern Punjab, KPK & AJ&K.
Achieved highest; almost 50% share of nationwide sales of PPRC in YTD 2019-20 and 2018-19 keeping business health sustainable by controlling selling expenses, efficient after sales services and management of receivables within approved ageing.
Played continuous focal role in assisting Head of Sales for sales data analysis, P&L review, market research for new products, sales forecasting, and budgeting.
Converted strong business relations with key customers of every major city of region into hardcore sales figures and developed five distributors and more than sixty dealers.
Identified gaps of HDPE and MDPE pipes’ business, increased their sales and worked with production planning team to improve forecast and cater timely customer demand.
Successfully supervised plumbers’ awareness sessions in different cities of region.
Responsibilities/Accomplishments
In charge of GI pipes’ business of central zone that consisted upon Lahore, Gujranwala, and Rawalpindi Divisions.
Achieved 12% increase in sales in 3rd quarter and 17% increase in 4th quarter of FY15-16 versus last year which was result of improved customer servicing and strong sales follow ups.
Closely worked with foreigner business consultant for PPRC feasibility, product development and market strategy development.
Worked as a team along with IT, logistics and accounts departments for minimizing paper work and increase use of Oracle for orders’ execution and approval procedures, restructuring of sales BI reports and customer-oriented dispatch documents.
Responsibilities/Accomplishments
Supervised District Sialkot and District Narowal sales’ territory for products’ sales, collections, and deliveries.
Supervised territory which had sixty-two dealers and annual turnover of more than 1.6 billion rupees in 2014.
Participation in development and outlook of monthly and annual sales plan.
Achieved 100% dealer spread of urea & DAP in Sialkot territory in 2014.
Achieved urea and DAP targets with significant growth of 103% in urea and 127% in DAP in 2014.
Highest growth 182% against plan of urea in Lahore zone in 2013.
Second highest growth 263% against plan of DAP in Lahore zone in 2013.
Increased market share of DAP by 2% for the year 2013 in branded DAP industry.
Increased dealer spread KPI of urea by 50% and DAP by 55% against target of 10% in 2013.
Increased tons per dealer KPI by 165% in 2013.
Achieved DAP sales and placement plans from port and warehouses of every month in 2013.
Responsibilities/Accomplishments
Brand and pack wise primary and secondary sales of territory.
Development and conversion of retail outlets and wholesalers in the territory.
Supervision of sales staff to ensure productive stock supply in the territory.
POP investment of chillers, counters, advertisement boards and cabins.
Achievement of 100% numeric distribution of Pepsi in Wazirabad in August 2012.
Winner of SSRB availability competition of A-category market in May 2012.
Winner of Slice juice availability competition of A-category market in March 2012.
16% converted sales growth of Pepsi in Wazirabad in 2011.
9% Market share growth of Pepsi in year 2011 against 2010 which is highest in the region.
Highest sales growth of 1500ml in unit in year 2011.