خلاصہ

I am a Google Analytics Certified/Google Adwords Certified/Microsoft Bing Accredited Digital Marketing Strategist eager to take on Challenges.

I am highly motivated and confident Digital Marketing professional who has a successful experience (track reccord) of making online SEO, PPC, Display Ads & SMM campaigns profitable since 2007.

I possess solid exposure to Digital Marketing and related disciplines as I have carefully observed latest Google Updates and Generated organic leads for Clients since 2007. I have a strong background experience in emerging disciplines of SEO, SEM (PPC), Adwords Display Adverts, SMM Trends, best practices and in evolving strategies to continually improve a websites performance in search results and to increase Digital Presesence (Brand Awareness) & Conversion (Sales/Leads).

I possess highly technical knowledge of the Digital Marketing industry along with a very good strategic approach towards common Digital Marketing Issues, Website Ranking problems and website protection from Competitors & Google Updates. I am currently looking for a suitable position with a reputable and encouraging organization where my efforts can yield growth for the organization and where my skills can flourish aswell.


I have valid proofs & documents to support my skills.
I have been producing online sales of over 1-3 Million PKR per Month for my previous Organizations.

پراجیکٹس

Polo Shirts Website - eCommerce Cart
Nukta Training
PNY Trainings - SEO Expert

تجربہ

کمپنی کا لوگو
Head of Digital Marketing Department
E-Dental Mart.
اپریل ۲۰۲۰ - موجودہ | Lahore, Pakistan

Leading the Digital marketing Dept. of Pakistan's First Premium Online Dental Supplies Store since its very Launch in June, 2020. Since my joining we put the company on right Digital marketing Track due to which we established it as a Leading Online Dental Supplies Store within a Short span of 16 Months.My role here to keep track of all the Digital Marketing Activities & Aspects to ensure Sustainable Growth of the Company in the Longrun. Duties which I am curently performing / looking after here includes :

Website Development as per latest SEO Standards for better UI/UX
Search Engine Optimization (On-Page & Off-Page)
Website Structiong (SILOs) for better Rankings
Website SEO Content Plan for Ranking Product Pages
PPC / SEM Ads (Search Ad Campaigns)
Google Display Ad Campaigns
Youtube Video Ad Campaignsd
Social Media Content Plan & Organic Posting on Social Platforms
Facebook Ads using Facebook Ads Manager; major focus on Product related Carousel Ads & Video Ads.
Keeping Track of Orders coming from various Traffic Channels : Organic, Direct, Referral or Social Traffic for further Optimizing the Conversions/Sales.
Using Google Analytics for tracking eack Order : its City, Traffic Source etc.
Conversion Optimization with the Help of data gathered via Google Analytics to measure week-over-week / month-over-month perforemance from various traffic channels & their overall Conversions.
Hands on experince in Adobe Phtoshop to design Creatives incase needed in Emergeny or Urgency.
Keeping eye on all key metrics of Google Search COnsole so as to make sure that our Inbound Marketing (SEO) Strategy is on the right path.
Keeping eye on all the client side communication going between CSRs & the CLients to further enhance the Conversions.
Call tracking via Google Analytics to measure the Performance of Lead Generation month-over-month i.e. how many called the UAN via various Traffic Sources to futher ficus on the leading traffic sources for lead generation.

کمپنی کا لوگو
Trainer Digital Marketing in Chief Minister eRozgaar Program
Punjab Information Technology Board
جنوری ۲۰۱۷ - فروری ۲۰۲۰ | Lahore, Pakistan

My role was to Train the Graduates from various universities on the topic of Digital Marketing from Scratch to Advance Level including the following aspects :

SEO (On-Page & Off-Page)
PPC/SEM Campaign Launch & Optimization
Content Writing for SEO
Content Marketing via Blogging
Lead Generation via Inbound Marketing
Google Analytics for Traffic Analysis for Future Digital Marketing Plans
Youtube Channel Creation
Youtube Video Optimization
Conversion Analysis
Split Testing
Website Conversion Optimization & related topics.

کمپنی کا لوگو
Head Digital Marketing
Rana Textiles Pvt. Ltd. (Aka Rana Velvet)
اکتوبر ۲۰۱٦ - دسمبر ۲۰۱۷ | Lahore, Pakistan


I plan & implement all aspects of Digital Marketing SEO, SEM/PPC, Display Advertisements & Social Media Campaigns. Manage a marketing team to get Digital Marketing campaigns up & running efficiently to ensure best ROI.

کمپنی کا لوگو
Chief Training Officer (CTO)
PNY trainings
نومبر ۲۰۱۵ - جنوری ۲۰۱۷ | Lahore, Pakistan

Conducting Training Sessions & Seminar On Digital Marketing
(SEO, PPC, Dislay Ad Campaigns, Google Analytics, Google Web Master Tools & WordPress)
2 days a Week | 7:00 PM to 9:00 PM

کمپنی کا لوگو
Head of Organic & Paid Search Marketing (SEO, PPC & Display Ads)
PNY Advertising
اکتوبر ۲۰۱۵ - جنوری ۲۰۱۷ | Lahore, Pakistan

I am responsible for managing all the Operational Aspects of the company's Digital Marketing Tasks ranging from Strategy Development, Planning, Implementation of SEO, Web Analytics, Display Ads & SEM/PPC Campaigns.

کمپنی کا لوگو
Senior SEO Consultant/Project Manager
ABF Technologies
مارچ ۲۰۱۵ - اکتوبر ۲۰۱٦ | Lahore, Pakistan

Managed Team of SEO Executives in managing 13 Projects of UK based clients. Ensuring timely completion of Projects, Task Assigning to Junior Staff, Monitoring on daily basis & Project quality assurance. Managing day to day Digital Marketing SEO & PPC Campaigns and Reporting to Senior Management.

کمپنی کا لوگو
Senior SEO Manager/Lead – Digital Marketing
Quality Codes Pvt. Ltd. (UK)
اگست ۲۰۱۳ - فروری ۲۰۱۵ | Lahore, Pakistan

Managed Clients Websites for Higher Organic Search Rankings and PPC Campaigns in UK. Most of the clients were House Removal Businesses operating in UK.

کمپنی کا لوگو
Freelancer - Local & Foreign SEO Projects
Freelancing
جون ۲۰۰۸ - مئی ۲۰۱۰ | Lahore, Pakistan

Worked on Many Freelance SEO Projects as Link Builder & On-Page Analyst.

تعلیم

Microsoft Bing Ads Accredited Professional - Microsoft
سرٹیفیکیشن, Bing Ads Accredited Professional - Microsoft‎
Advertising
مکمل
2016
PNY Trainings, Gulberg
سرٹیفیکیشن, Social Media Marketing Certification‎
Marketing (Brand Management, Consumer Behavior), Marketing and Brand Management
مکمل
2016
PNY Trainings, Gulberg
سرٹیفیکیشن, Graphic Designing and Graphic Evaluation‎
Marketing (Brand Management, Consumer Behavior), Marketing and Brand Management
مکمل
2016
Google Adwords Certified - USA
سرٹیفیکیشن, Google Analytics Certified‎
Advertising, Advertising and Media Management
مکمل
2016
Google Adwords Certified - USA
سرٹیفیکیشن, Google Adwords Certified‎
Advertising, Advertising and Media Management
مکمل
2016
IT Height
سرٹیفیکیشن, Web Development (Wordpress) Certification‎
Web Design
مکمل
2013
IT Height
سرٹیفیکیشن, SEO Certification‎
Marketing
مکمل
2013
Bahauddin Zakariya University
بیچلرز, بیچلرز ان آرٹس, B.A‎
Langauge (Arabic), Language (English)
فی صد 65%
2008
Government College University
انٹرمیڈیٹ / اے لیول, انٹرمیڈیٹ ان جنرل سائنس, F.A General Science‎
Economics, Statistics, Mathematics
فی صد 72%
2006
Crescent School, Allama Iqbal Town
میٹرک / او لیول, سائنس, Matric in Computer Science‎
Computer Science, Chemistry
فی صد 70%
2004

پیشہ ورانہ مہارتیں

ماہر Affiliate Marketing
متوسط Amazon
ماہر B2B Marketing
ماہر B2B Marketing Strategy
ماہر B2C Marketing
ماہر Backlinks
ماہر Banner Creation
ماہر Benefit Communication Skills
ماہر Blog Marketing
ماہر Brand Performance
ماہر Branding Initiatives
ماہر Business Dnvelopment Process
ماہر Campaign Building
ماہر Content Developement
ماہر Content Management
ماہر Content Optimization (On Page SEO)
ماہر Content Wriiing
ماہر Content Writing
ماہر Conversion Optimization
ماہر Copy Writing
ماہر Corporate Social Media
متوسط Creative Designing
ماہر Creative Writing
ماہر CRM
ماہر Customer Acquisition
ماہر Data Analysis
ماہر Design Multiple Tech Brands
ماہر Digital Marketing
ماہر Digital Marketing Analysis
ماہر Digital Marketing Communication Skills
ماہر Digital Marketing Management
ماہر Digital Marketing Techniques
ماہر Digital Media Services
ماہر Display Ads (Google Display Ads)
ماہر eCommerce Optimization
ماہر eCommerce SEO
ماہر eCommerce - Shopping Cart SEO
ماہر Facebook Advertising
ماہر Facebook Pixel
ماہر Finance Working
ماہر Fluent in Coordiantion
ماہر Fluent in English
متوسط Front Office Support
ماہر Google Ad Planning
ماہر Google Ad Words
ماہر Google Ad Words Professional
ماہر Google Analytics
ماہر Google Tag Manager
ماہر Google Webmaster (Google Webmaster Tools)
ماہر Graphic Designing

زبانیں

ماہر اردو
ماہر انگریزی