Clients: Jazz, PSL/PCB, Allied Bank Ltd, LuckyOne Mall, Shield, K-Electric, PBIT, ISUZU, Fast Cables,Shaffer,Grace
▪ Plan & Execute campaigns on all digital and social mediums
▪ Liaising with internal departments to ensure client needs are fulfilled effectively
▪ Running campaigns on direct publishers using third party tools (Sizmek, Eskimi, DV360)
▪ Build & maintain relationships with publishers & negotiate cost effective deals

Major Responsibilities includes the following:

Maintaining administrative staff by recruiting, selecting orienting and training employees.
Maintain a safe & secure work environment.
Providing communication systems by identifying needs; evaluating options; maintaining equipment; approving invoices.
Completes special projects by organizing and coordinating information and requirements; planning, arranging, and meeting schedules; monitoring results.
Contributes to team effort by accomplishing related results as needed.
Supervising the complete production pipeline from start till delivery.

Planning digital media strategies and build a long lasting digital connection with the audience
 Plan and monitor the ongoing presence on social media (FB, Twitter, LinkedIn)
 Prepare online newsletters and promotional emails and organize their distribution through various channels
 Continuously providing creative ideas for content marketing
 Keep a track of digital marketing efforts using a wide variety of web analytics tools
 Generating content online and offline content for websites/blogs.
 Maintaining a partnership with media agencies and clients.

Used RACE methodology to create content for social media
 Continuous communication with client to get information about offers and deals
 Preparing presentations to pitch potential clients
 Assisting with running paid adverts on Facebook and Google