6 Years of successful management of Retail/business operations, Visual Merchandizing, Customer Services, inventory turnover, team and capability development.
As a Retail Manager, I am developing operational strategies and leading execution to deliver premium shopping experience to customers and achieving topline and sales to expense targets.
My core strength is to understand retail operations that enabled me in effectively studying consumers and market/fashion trends, upon which I build upon my business plans for layouts, visual merchandizing, and inventory management. I understand that customer service is the key to build customer base and achieving sustainable business growth, so I work closely with my customers to provide them with desired customer service and product availability.
Team management and development are the key element for any business leader, to deliver on his KPI’s. My approach is to drive teams through targets, delegation of authority and accountability which help in developing performance oriented culture. I leverage different tools like on the job coaching, one on one counseling sessions, assignments and class room session to build the capability of the team on functional and operational aspects of the business.
• Lead the successful opening of flagship store in PWD market, and achieved 30% growth for two consecutive years
• Current annual turnover is 230 Mio with a team of 25 resources
• Implemented inventory control measures which help in reducing inventory shrinkages to .01 %
• Focused customer service and feedbacks has helped in attaining 74% customer sales conversion and increasing purchase bucket by PKR 1,000
• Conducting 12 capability development sessions for store team on product knowledge and customer service which helped in reducing product complains by 3%
• Initiated combo base visual merchandizing for apparel sections which helped in increasing product flush out by 10% and this later replicated on national level
EDEN ROBE is very famous apparel based brand in Pakistan. They launched Men & kids collection initially & now they are launching Ladies collection as well. They are also working at Furor Men casual brand which will be separate brand around 2020.
I have been part of Eden Robe from April-13 to Jan-15. Mostly i was involved in opening new outlets & support Area Manager to functionalize properly new stores.Below are stores details which We opened & operate successfully.
Eden Robe Centaurus Kids
Eden Robe Centaurus Mens
Eden Robe Wah Cantt
Eden Robe Abbottabad
Eden Robe Chakwal.
I worked with Speed Pvt Ltd which is operationg Nike Brand in Pakistan. I joined as Assistant Store Manager before store opening. My JDs were below.
Assigning daily targets to department wise & staff wise
Analyzing staff performance against target
Maintaining stock levels & inventory Management
Stock Receiving & dispatching