Dynamic professional with a focus on Trade Marketing, Team Management, and Sales. Proven success in enhancing retail branding, driving sales growth, and implementing strategic initiatives. Skilled in market visits, competitor intelligence, and effective merchandising. Demonstrated expertise in executing marketing strategies, with proficiency in MS Excel. Strong negotiation and coordination skills, coupled with a background in photography and consumer engagement. Bachelors in Arts, bilingual in English and Urdu. A results-driven candidate with a solid track record in achieving targets and contributing to business development.
JOB SUMMARY Visit Stockists as per Journey Plan to review the state of Retail Branding Initiatives which include Shop Fascia, Wall Branding, POSM, Product Display, Posters and Tarpals. Also gather competitor intelligence and consumer insights during visits. KEY RESPONSIBILITIESEnsure availability & replenishment of Point of Sales Material (POSM) at retail outletsVisual and Physical Assessment of (POSM) at retail outletsMarket Visit Weekly/FortnightlyRetailer Compliance to marketing policyGather Competitor intelligenceOperational Support to the team as needed
L\'Oreal & GarnierResponsible for the planning and execution of merchandising in stores to drive sales, create consistency across all consumer touchpoints/channels, and achieve a best-in-class consumer experience.ResponsibilitiesTravel from store to store (record miles, log hours, etc.) Reorder merchandise (involves some product lifting) Ensure all product prices are correctly markedRemain flexible in the face of expanding/changing productsCoordinate with the sales team to make sure company products with all SKUs are available on the market
Pakistan Tabaco CompanyJob DescriptionConsumer engagement visit tobacco outlets 8 - 10 outlets a day.Consumer Data - Capture the required data and pricingDaily assigned targets - Product Awareness .
To manage sales at retail outlet. To guide sales men to handle customers. To check stock position and order further requirements. To enter daily sales in computer system.To handle customer complaints.Stock Data Entry , CCTV Camera Monitoring , Stock Audit