概要

Ambitious and driven Communication, public relations strategist with extensive experience directing PR campaigns in both agency and in-house settings. Proven success developing, managing and implementing media strategies and measuring results across traditional media and digital channels. Bring to the table a strong network of global media contacts. PR Skills

Campaign Development

Press Releases & Press Kits

Relationship Management

Media Relations

Strategic Messaging

Budget Management

Social Media Campaigns

Crisis Communications

PR Performance Metrics

工作经历

公司标识
Corporate Communication Manager
Tracking Pakistan
Jul 2017 - 代表 | Peshawar, Pakistan

Work Experience

07/2017-To Present

TRP Limited Islamabad, Pakistan.

Corporate Communication Manager

Oversee public relations activities and communications including press releases, social media, company literature, editorial calendars, articles, announcements and media kits. Translate complex financial concepts into crisp, jargon-free messages that speak to target audiences.

Devised and implemented Public Relations campaigns.

Improved organization's corporate image.

Promoted customers loyalty and brand awareness.

Focused on internal and external presentation of the organizations to all its key stakeholders.

Built a favorable brand image with customers, prospects, employees and the public.

Grew new accounts by 17 by creating and implementing a social media

productivity plan.

Managed communications for launch of tracking-product, adopted by 70 of clients.

Achieved a 12 account increase in the under-35 age demographic. Created a youth marketing strategy and trained communications specialists on how to write for this age group.

Established and nurtured relationships with media reps across all major news outlets.

Coordinated brand response in crisis situations by placing executive interviews and commenting online

学历

University of Peshawar
硕士, 艺术硕士学位, MA Journalism and Mass Communication‎
Journalism And Mass Communication, Reporting, Editing
所占比重 71%
2008

技能

4 年 Microsoft Office
3 年 Social Media Research Methods And Writing

语言

熟练 乌尔都语
熟练 英语