Hi, I’m Usama Aziz, an e-commerce enthusiast With more than 4 years of hands-on experience in Amazon account management and PPC campaign optimization, I have successfully worked with 20 brands. My expertise includes creating and optimizing listings, which has helped these brands achieve $100k in monthly sales. I specialize in data-driven strategies to boost visibility and sales while maintaining low ACOS and TACOS. My strong analytical skills enable me to make informed decisions that drive growth and improve ROI. I am committed to continuous learning and staying updated with the latest trends and best practices in e-commerce.
I successfully managed six Amazon brand accounts, overseeing all aspects of their PPC campaigns, and increased their sales by 30% to 50K-100K/mo. My responsibilities included launching new products, keyword research, creating and optimizing PPC campaigns, and running promotions. I also handled flat files, support cases, and reporting, while conducting thorough data analysis to drive sales growth and improve keyword rankings. Additionally, I was responsible for making and implementing strategies for account growth. My efforts resulted in significant improvements in account performance and overall sales growth.
As a Junior PPC Account Manager, I successfully managed and optimized PPC campaigns for multiple brands, driving significant growth in sales and visibility. Over a year, I increased sales by 40% for a leading cosmetic brand through targeted PPC strategies and keyword optimization. I consistently maintained an ACOS below 25%, ensuring cost-effective advertising. My expertise in using tools like Helium-10 and Brand Analytics allowed me to identify high-performing keywords and implement data-driven decisions. Additionally, I improved TACOS by 15% within two months for a challenging account by scaling ASIN targeting and optimizing budget allocation. My strong analytical skills and commitment to continuous learning enabled me to deliver exceptional results and contribute to the overall success of the brands I managed.
As an Amazon Account Specialist, I managed five brand accounts, optimizing product listings with SEO, publishing A+ content, and implementing deals and discounts. I also handled shipments, communicated with Amazon support, and led PPC campaign optimization, including audits for accounts and ads. As a key team player, I contributed to a 30% increase in sales by improving keyword extraction and ranking, listing new products, and ensuring thorough account audits.
I assisted the e-commerce manager with daily operations across multiple platforms. My responsibilities included managing eBay listings, sales, and account management and handling Etsy sales and listings. I also managed Walmart listings and Shopify website listings. Additionally, I was responsible for running Meta ads, optimizing Amazon sales campaigns, product hunting, product listings, inventory management, and shipment creation. My efforts contributed to the smooth operation and growth of the e-commerce business.