概要

Goal-oriented manager with distinguished experience in Mobile Handset & Accessories industries and proven business development abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. 


Core Experiences:


Product: Procurement, research and development, liaison with vendors


Pricing: Negotiations, order placement, product costing, feasibility, pricing structure, 


Placement: Development of retailer network, wholesale network, Online Sales channels, Hypermarket channels


Promotion: BTL / ATL, marketing strategy planning & brand development.


Logistics: Forwarding, clearance, duties & taxation structures and calculations

项目

Packaging Designs
AVIA SmartTab TVC Shoot in UAE
Etisalat e-LIFE Activation

工作经历

公司标识
Head of Business Development
Tabtech
Apr 2018 - Feb 2021 | Karachi, Pakistan


Defined and integrated roles, responsibilities and processes for business and team management.
Identified and designed new products based on market survey and research to add to company portfolio at regular intervals
Conducted extensive research and development and added new technology based products
Managed and directed the sales team to increase the sales and recovery by 30-40% on YoY.
Constantly design and implement different promotional activities to increase sales, such as; dealer incentives, cash back policies, extended warranty schemes.
Enhanced marketing exposure through effective website content & Social media management and direct correspondence with potential clients.
Developed short-term and long-term sales objectives and strategic plans to meet market needs, especially for the IMT's, LMT's and Supermarket segments.

公司标识
Head of Sales & Operations
SPACE a Project of Ahmed Technologies
Nov 2014 - Mar 2018 | Karachi, Pakistan


Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
Held weekly meetings with Sales teams across branches to identify techniques to overcome sales obstacles.
Accomplished sales goals and boosted revenue by 70% through product knowledge and customer relationship management.
Targeted new markets and increased sales 50% through proactive sales and marketing techniques.
Reorganized and optimized leads management by implementing BizSoft CRM solution.
Developed rapport with international suppliers and collaborated with factories to develop, design and select product as per market and business demands.
Expanded product distribution by adding more than 17 new distribution points in region, including convenience stores, distributors, retail supermarkets and hypermarkets.
Operations:
Drive the overall function of the company from sales targets formulation, ordering/reordering, maintain
Overlook the GST Filing and return submissions functions of the company
Constantly review over-due balances of each branch with teams and management to ensure smooth cash flow cycles at all times.
Converted the credit policy to cash policy through implementation of different incentive schemes.
Plan, execute and monitor all forwarding, shipping and clearance of goods from vendor to warehouse complete supply chain management from principal to market to ensure timely stock availability
Managed order cycle to enhance business development and maintain sustainability and customer satisfaction.

公司标识
Manager Product And Marketing
Avia Smarttabs
Jan 2014 - Oct 2014 | Karachi, Pakistan


Planned new product external launch and release while managing cross-functional implementation of plan.
Communicated value and position to sales team and developed tools to support selling process.
Developed and implemented strategies to optimize product performance across all phases of product lifecycle, from launch to distribution.
Liaised with CEO on defining product features and managing tradeoffs involving features, schedule and lifecycle.
Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative social media services, and conduct PR.

公司标识
Assistant Project Manager
Xad Technologies LLC
Jan 2013 - Jan 2014 | Dubai, United Arab Emirates


Escalated incidents to next level to remain compliant with company's standards and procedures.
Produced Sales and Service Deployment reports each day, updating customers and senior leaders on progress and roadblocks.
Reported on status for each project to appropriate stakeholders.
Compiled information from multiple, reliable sources and uploaded to system using MS Excel.
Used Microsoft Word and other software tools to create documents and other communications for ISO 9001 Implementation.

公司标识
Manager Product & Marketing
Touchtel Communication
Apr 2010 - Jan 2013 | Karachi, Pakistan


Reviewed product development operations, including budgets, expenditures and research.
Directed full development lifecycle, including concept design, feature definitions and production support.
Supported future project development through drafting of marketing requirements materials.
Approved final photography and marketing materials for each product.
Oversaw development of more than 4-5 new products each year.
Maintained internal product knowledge database.
Drove marketing efforts by orchestrating ATL and BTL advertising campaigns.
Captured new customers by optimizing business strategies and launching products to diversify offerings.
Increased TOUCHTEL MOBILES sales and brand exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach.
Consulted with Sales departments to manage marketing initiatives promoting Touchtel mobiles

公司标识
Manager Trade Marketing
Mobile Zone
Aug 2009 - Apr 2010 | Karachi, Pakistan


Constantly monitor sell out and plan and execute promotional activities for increase in sales.
Created trade marketing strategies to communicate strategies to 12-member team across Pakistan.
Monitored and evaluated Dealer Incentive programs and activities to measure effectiveness and recommend improvements.
Drove brand awareness across various categories and products through various BTL activities.
Translated brand marketing plans into customer marketing actions through Customer outreach programs and marketing schemes.
Collaborated with merchandising team on creating differentiated in-store experiences through unique merchandising, branding and collateral opportunities.
Consulted with Field marketing team and Sales departments to manage marketing initiatives promoting Samsung Mobile Handset.
Manage, deploy Point of Sale marketing material across the country.

学历

Iqra University
硕士, 工商管理硕士学位, MBA‎
Marketing Management, Research, Advertising and Media Management
CGPA 2.9/4
2009
DHA Degree College
学士, 贸易学士, B.Com‎
Accounting, Business Management, Business Economics
等级 First
2004

技能

中级 Account Sales Strategies
熟练 Attention to Detail
熟练 Boutique Knowledge
熟练 Business Development Strategies
熟练 Client Aquisition
熟练 Committed to Customer Satisfactio
熟练 Communication
熟练 Consumer Behavior And Marketing Techniques
中级 Content Marketingc
熟练 Digital Marketing
中级 Food Knowledge
熟练 Individuals / Consumers
中级 Initiative
中级 Internet Marketing Services
熟练 Marketing Communications
熟练 Mutitasking
熟练 Official Assignments
中级 PPC
熟练 Product Life Cycle
中级 Project Management
熟练 PTP Protocols
熟练 Purchase Procurement
熟练 Research and Development
熟练 Retailers
中级 Sales Abilities
熟练 Sales Growth Analysis
熟练 Sales Management
中级 SEO
熟练 Strategic Sales Initiatives
熟练 Time Management
中级 Writing Proposals
熟练 استشارات إدارة المبيعات
中级 تسويق الشركات

语言

熟练 乌尔都语
熟练 英语