概要

Passionate Facebook and Instagram Marketer


🔥 What I Bring to the Table:


✓ Proven Expertise: Managing social media accounts for a prominent company has given me the opportunity to develop strategies that consistently generate impressive returns.


✓ ROI-Driven Campaigns: I specialize in crafting ad campaigns that don't just reach the right audience but also achieve a desirable Return on Ad Spend (ROAS).


✓ Optimization Mastery: I understand the science behind optimizing campaigns for maximum performance, ensuring each dollar spent is well-utilized.



🌟 Why Collaborate With Me?


My approach to marketing is a blend of creativity and data-driven decision-making. I thrive on bringing fresh ideas to the table while keeping a keen eye on analytics to fine-tune strategies.



💼 Connect With Me:


Let's connect if you're looking for a passionate marketer who can deliver impressive results in the Facebook and Instagram advertising realm. I'm always excited to discuss new opportunities and share insights with fellow professionals.

项目

Dissertation

工作经历

公司标识
Facebook Ads Specialist
Upwork
Jan 2023 - 代表 | Islamabad, Pakistan


run successful ad campaigns, tracking the results of each campaign
provides insights into a particular aspect of a Facebook Ads campaign
lead in the creation and management of Facebook and Instagram ad campaigns
data monitoring, optimizing and scaling Facebook Ad campaigns
business analysis, data analysis and A/B testing to ensure the success of the marketing campaign
creating custom audiences and lookalike audiences, improve user engagement that drives conversions
reviewing international incoming traffic trends, targeting and retargeting of the audiences in order to get phenomenal results
build knowledge of trends on marketing channels and technologies, including paid search, retargeting and paid social media advertising
execute tests, collect and analyze data, and insights in order to achieve maximum ROI in Facebook and search campaigns

公司标识
Facebook Ads Specialist
Branding Bytes
Dec 2020 - 代表 | Islamabad, Pakistan


data monitoring, optimizing and scaling Facebook Ad campaigns
lead in the creation and management of Facebook and Instagram ad campaigns
business analysis, data analysis and A/B testing to ensure the success of the marketing campaign
creating custom audiences and lookalike audiences, improve user engagement and writing an ad copy that drives conversions
reviewing international incoming traffic trends, targeting and retargeting of the audiences in order to get phenomenal results
build knowledge of trends on marketing channels and technologies, including paid search, retargeting and paid social media advertising
execute tests, collect and analyze data, and insights in order to achieve maximum ROI in Facebook and search campaigns
research competitive services by identifying and evaluating market demand, pricing, and advertising of the services
data driven marketing for right targeting and successful campaign executions by employing the suitable frameworks and models
developing the overall funnel strategy for clients to ensure that ad account and website are optimized for the highest conversion rate possible
maintaining weekly, monthly and quarterly analytics reports and provide insights for changes required in the campaign

公司标识
Researcher/ Academic Writer
Upwork
Nov 2016 - Nov 2020 | Islamabad, Pakistan


authored and provided educational essays, academic papers, research projects, business plans, reports, memos and brochures
data analytics with the help of SPSS, SQL, STATA and AMOS
research work, proofreading and copywriting the content
composed and delivered academic articles, research papers, reviews, and
guides as per referencing styles such as APA and MLA
proofread, edited, and corrected all given reports, properly and efficiently without any grammatical errors drafted and submitted all manuscripts for various research journals
checked and revised content to meet requirements of institutions and clients
research work revolved around Business, Marketing, Finance, Economics, Supply Chain and Operations Management
recruited writers by conducting short interviews/interactions and proofread the given tasks in order to ensure the work quality

公司标识
Trainee
Oil and Gas Development Company Limited (OGDCL)
Dec 2018 - Dec 2019 | Islamabad, Pakistan


B2B correspondence and monthly billing to customers of company (SNGPL and SSGC)
developing brief on the business collaboration with SNGPL and SSGC
prepare schedules of business meetings and generate minutes of meetings
record keeping and proofreading letters of Commercials department
ensure that the product plans and business schedules are met and cooperate with the auditors in this regard
writing letters to the ministry and keep a record of pricing and quantity of oil and gas supplied by the southern and northern fields to the businesses
look after the correspondence with NAB and cooperate with stakeholders to guarantee agreement on terms and processes

公司标识
Researcher/Academic Writer
ARK Solutions Pvt. Ltd
Mar 2017 - Nov 2017 | Islamabad, Pakistan


authored and provided educational essays, academic papers, research projects, business plans, reports, memos and brochures
data analytics with the help of SPSS, SQL, STATA and AMOS
research work, proofreading and copywriting the content
composed and delivered academic articles, research papers, reviews, and
guides as per referencing styles such as APA and MLA
proofread, edited, and corrected all given reports, properly and efficiently without any grammatical errors drafted and submitted all manuscripts for various research journals
checked and revised content to meet requirements of institutions and clients

公司标识
Intern
Pakistan Telecommunication Company Limited (PTCL)
May 2016 - Jul 2016 | Islamabad, Pakistan


create positioning statement of the brand and review ads and brochures
proofread and modify the web content of website and social media of PTCL
record keeping and critical analysis of the textual, visual and aural content of the ads
scripting of the ads for a specific environment in Urdu, English or a combination of both languages
critically analyze IVRs for Auto-dialers of PTCL to improve the voices and scripts used in them
copy writing for media and print materials for the purpose of advertising
job estimating for different agencies to ensure they were paid off as per the limit given in rate card

公司标识
Intern
Allied Bank Limited
Jul 2009 - Sep 2009 | Rawalpindi, Pakistan


data entry and record keeping of customer information
customer handling through phone calls and in person
organize the vouchers according to predefined format
account opening in the bank and maintaining the hajj and loan applications
monitor customer information and follow up with them
establishing contacts, developing schedules and assignments and coordinating mailing lists

学历

Fatima Jinnah Women University
哲学硕士, Maters in Business Administration‎
Marketing
Completed
2016
University of the Punjab
学士, , B.Com‎
Accounting
所占比重 68%
2011

技能

熟练 360 Recruitment
中级 AAccounting
熟练 Accoount Management
熟练 Accounting
中级 Accounts Administration
熟练 Accounts Finalization
熟练 Admin Assistantce
熟练 Analytical Skills
中级 Blog Posting
熟练 Bookkeeping
熟练 Branch Operations Management
中级 Business Dnvelopment
熟练 Communications Management
熟练 Communications Skills
熟练 Composition Knowledge
熟练 Confidentiality
中级 Conservation Awareness
熟练 Cooordination Skills
熟练 Copywriting
熟练 Customer Service Systems
中级 Email Correspondence
熟练 Employee Database Management
熟练 Employee Relations Management
熟练 Employment Forms Processing
熟练 End To End Recruitment
熟练 Excellent Written Communication
熟练 Export Management
中级 Feedback Assessment
熟练 Financial Accounting
熟练 Financial Statement Analysis
熟练 Fleet Management 
熟练 Fluent in English
熟练 Fluetn in English
熟练 Fund Accounting
熟练 Fundraising
熟练 Handling Assignments
熟练 HR Department Start-up
熟练 HR Engagement
熟练 HRM Command
熟练 Human Recource Management
熟练 Human Rescource Management
熟练 Human Resource Management
熟练 Human Resource Managment
熟练 Human Resource Planning
初学者 Individuals / Consumers
熟练 Integrated Supply Chain Management
熟练 International Recruitment
熟练 Knowledge of Development 
中级 Knowledge of Spreadsheets
熟练 Korean Teaching

语言

熟练 乌尔都语
熟练 英语