概要

- Holds experience in Public Relations / Branding / Marketing / Social Media Networking / Visualizing / Concept and Story Writing
-Worked as Business Analyst and Business Development Executive , Currently working as Web Content Specialist , Digital Advertiser and Social Media Optimizer
- Analyse , map and document complex problems and project requirements
- Respond to pre-sales queries, quickly and professionally
-Hands on experience in using tools like MS Visio, Ms project, Visual Source Safe, MS Office, Google Analytics Tool
-Technical documentation, Vision and Scope Document, Software Requirement Specification, Work Break Down Structure and Business Requirement Document
-Web Content, Article Writing, Product Reviews, Marketing Content,Product Brochures Content, Press Releases, White Papers and Power Point,Presentations services
-Updating SBT Japan weblog content
-Link building of SBT Japan blogs
-Running Website Banner Advertisement Campaign to open new markets for SBT Japan
-Keeping track of traffic, on SBT website through banner advertisement using Google Analytics Tool
-Provide ads content marketing strategies advertisement for face book, Google, Banners etc.
-To provide unique articles for blogs and web pages.
-To make annual marketing strategies for the company
-Gathering useful online sources(newspapers) to place SBT banners
-Negotiating with website vendors on banner price.
-Calculating CPC for each banner price to close deal.
-Maintaining reports, calculating ROI and keeping track of banner that are live on the news websites.
-Communicating with the accounts department in Japan to process payments for new deals and renewing contracts for already live banners.
-Keeping records of Invoices, Contracts, TT copies and PayPal payments.
-Launched online 'Customer Testimonial Photo Contest' on Facebook.
-Running 'Share Win' contest on Facebook in order to gain organic likes, shares and virality

工作经历

公司标识
Associate Accounts Manager
Olive Digital
Aug 2016 - 代表 | Karachi, Pakistan

Client Servicing
Managing Account:
Nomi Ansari
Burger Inc
Oaks
Emior
Complete Digital Services (Website, Social Media, Apps etc.)
Creating and Executing Social Media Campaigns
Creative Ideation for Digital Campaigns
Monitoring ROI
Social Listening Reports
Tracking via Google Analytics
Creating Social Media & Digital Strategies
Digital Amplification of On-Ground Activities & Activations of the Brands on Digital

公司标识
Assistant Manager- Digital
Symmetry Digital
Oct 2015 - 代表 | Karachi, Pakistan

Managing Accounts - Unilever (Supreme, Lipton, Rafhan, BBM, Knorr PK), Zong, QMobile, Reon, BAHL (Bank Al-Habib Limited)
- Client Servicing
- Complete Digital Services (Website, Social Media, Apps etc.)
Creating and Executing Social Media Campaigns
Creative Ideation for Digital Campaigns
Monitoring ROI
Social Listening Reports
Tracking via Analytics, Sysomos, Agorapulse and Google Analytics
Managing Team of Strategists
Creating Social Media & Digital Strategies
Digital Amplification of On-Ground Activities & Activations of the Brands on Digital

公司标识
Digital Marketing and Web Content Specialist
SBT Japan
Nov 2011 - Apr 2015 | Karachi, Pakistan

公司标识
Business Analyst/ BDE
Lakson Business Solutions
Nov 2010 - Apr 2011 | Karachi, Pakistan

business analysis, preparing documents, presentations,business development

公司标识
Business Analyst
EVS - eVision Software
Jan 2010 - Jul 2010 | Karachi, Pakistan

project planning and business analysis, worked on WebERP for offshore client

学历

PAF Karachi Institute of Economics & Technology (PAF-KIET)
硕士, 工商管理硕士学位, MBA‎
Advertising, Marketing (Brand Management, Consumer Behavior), Media Management
CGPA 3.0/4
2016
University of Karachi
硕士, 科学硕士学位, Masters in Computer Sciences‎
Data Communication, Programming, Statistics
2010
University of Karachi
学士, 理工学士, Bachelors in Science‎
Economics, Mathematics, Statistics
所占比重 72%
2007

技能

熟练 Competitive Marketing
熟练 Contextual Advertising
熟练 Digital Copy Writing
熟练 eCommerce SEO
熟练 Food Labeling
熟练 Online and Offline Media
熟练 Online Marketing Analysis
熟练 Social Media Mraketing
熟练 Web Marketing Strategy

语言

熟练 英语

laraib 联系人

BILAL AKHTAR
iSolutions Pakistan (Pvt) Ltd
Jawad Khan
Salsoft Technologies Pvt. Ltd, Karachi, Pakistan