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概要
A professional business management graduate with more than 8 years of diverse working experience in Digital Marketing (Social Media & Google Search Engine Marketing), Product Development, Digital Process Automation, Project Management, Search Engine Optimization, and Graphic Designing.Possessing outstanding organizational, problem solving and people management skills to manage multiple activities and tasks simultaneously while adding value to the business. My expertise can be used to ensure effective project planning and execution in order to achieve required results with maximum productivity.
项目
工作经历
Website & Social media Specialist | Certified Digital Marketer
· Development and rolling out web-based initiatives to uplift the Bank\'s presence.
· Working closely with external agencies for on-page and off-page Search Engine Optimization (SEO) of corporate website.
· Comparative analysis of peer banks with respect to their Web and Social channels and other technological advancements.
· Liaison and coordination with the website enablers and vendors for new
Initiatives in order to keep the corporate website updated.
· Comprehensive page view analysis of the website in respect of content, traffic, updates etc.
· Developing visual contents for the organization’s presence on digital platforms involving, Corporate Website, Facebook, LinkedIn, Instagram, Twitter and YouTube).
· Designing and development of contents for Email Marketing.
· Branding of Digital Banking products and services.
· Liaising with the Marketing & Corporate Communications and Complaint Management Unit to ensure the enhanced customer experience.
· Developing content editorial calendar to manage content and plan specific, timely digital marketing campaigns on Facebook, Instagram and Google.
· Managing strategic planning and implementation of all digital marketing
/Online leads initiatives to ensure effective execution of campaigns across channels (ATL & BTL).
· Researching & exploring marketing needs and acceptability of technological products related to the Bank’s web and social media presence.
