概要

I think my 1.5 years of experience effectively managing PPC marketing and FBA PL products on Amazon will be a benefit to your brands.

工作经历

公司标识
Brand Manager
Seller Downtown
Feb 2022 - 代表 | Lahore, Pakistan

I managed their sponsored ad campaigns as a Pay-Per-Click manager. My responsibility was to lower our products' ACOS and raise the conversion rate of the listings. For this, I did a thorough audit of the current listings, including a review of the listing content. This suggested adding root keywords to the Title to make it more effective. To get more ranking juice, use high search volume, high relevance keywords in the bullet, and ethically use back-end keywords to offer our listings more relevance. After finishing the listing audit, I performed a comprehensive audit of the running PPC campaigns. There were numerous duplicate keywords used in the advertisements. After all of this organizing and rebuilding, I ran manual-exact campaigns on the terms I considered to be the most relevant. These were reasonable search volumes for mid-tail keywords. I had put a 100% TOS placement and raised the bid to 1.5x the recommended Amazon bid. After two days, our adverts were prominently displayed for our target keywords. Our CTR increased from 0.5 percent to 1.5 percent thanks to the listing's optimization, and our CVR rates increased from 10 percent to 15 percent due to high-resolution photos and relevant root keywords in the Title.
Work Responsibilities
• Sales and Strategy and SKU Dashboard 
• Keywords Research 
• Making Advertising Campaigns 
• Weekly and Monthly Reporting
• Checking Retail Readiness
• PPC Optimization, PPC Plan, and PPC Campaigns
• Using Scale Insight, Perpetua, and EVA

公司标识
Project Manager
Zelevate
May 2021 - Dec 2021 | Lahore, Pakistan

I was working full-time as a Project Manager for Zelevate LTD. I've been in charge of handling A to Z projects for FBA clients at various phases, including the launch process, tracked budget and performance goals on a weekly and monthly bases and other tasks as well.                                               
o   Work Responsibilities
· Writing many product listings for Amazon in a way that made you stand out from the competitors.
· PPC Auditing and Optimization: By reducing ad spending and utilizing pro-active management techniques, I assist 3 to 5-figure Amazon firms in growing their sales and profits.
· Created Weekly Performance Reports, Return Reports, and other valuable reports that can aid in preserving the Business's Cash Flow.
· Multiple Brands were helped by product development to lower FBA fees and improve their monthly profit by thousands of dollars.

公司标识
Social Media Marketing
Victory Computer
Feb 2021 - Apr 2021 | Lahore, Pakistan

Social Media ManagerServices offered:

Page/Account Setup
Daily posting of relevant content and management
Creating Posts/Captions/Google Sheet Activity
Ads Setup / Ads Management 
Social Media Strategy
Brand Awareness
Finding Hashtags Increase Engagement and many more as According to Your Needs! 

Services offered:

Instagram
Facebook
LinkedIn
Pinterest
Snapchat

公司标识
Internship
JS Bank Limited
Oct 2019 - Nov 2019 | Lahore, Pakistan

o   Work Responsibilities

To help the seniors on a different task
Helps the customers 

学历

University of the Punjab
硕士, MSc, Masters in Business Economic‎
Business Economics
2020

技能

熟练 Amazon Brand Manager
中级 Amazon FBA Command
熟练 AMAZON PPC
中级 Digital Marketing

语言

中级 英语
中级 旁遮普语
中级 乌尔都语