Managing Customer Experience including Design & Aesthetics, Content, Navigation, Information Architecture,
Branding/Marketing, Performance, Functionality.
Analyzing, reviewing and creating new digital strategies and formulate tactical changes based on ever changing trends & Tracking the customer flow & conversion.
Preparing the Google analytical reports to extract the data used to construct the short & long term plans.
Devising strategies to drive online traffic to the company website.
Tracking conversion rates and making improvements to the website. Developing and managing digital marketing campaigns
Utilizing a range of techniques including paid search, SEO and PPC. Developing & overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness. Managing the redesign of the company website.
Improving the usability, design (UI & UX), content and conversion of the company website Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep the company at the forefront of developments in digital marketing.
Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identifying trends and insights, and optimize spend and performance based on the insights
Plan, execute, and measure experiments and conversion tests
Instrument conversion points and optimize user funnels
Managing Customer services including design, content navigation and information architecture
Warehouse & supply chain Management which includes, Assortment, Indexing & delivery of the product.

In the year of 2013, Netsol Tech came up with this idea to launch a new venture by entering in e-commerce because it is one of the rapidly growing field in Pakistan and the facts and market trends which was gathered from various platforms (Pakistan Statistical Department, Digital agencies & from cellular companies specially Telenor believed to be the biggest cellular company in this region and now one of the fastest and most reliable source to transit the money across the country and internationally as well)
One of the biggest information source which helped the management to decide was GSMA reports on digitization transformation in Pakistan. So this Turbooz.com domain was created and started penetrating in the local society and over the course of time now this e-retail portal has more than 100 brands and selling them domestically and internationally.
I joined this project as Senior BD executive and after six months got promoted to Team Lead.

During my Stay at this Organization i was held responsible to perform the following duties
Planing Strategies for business development in Faisalabad Region
Developing policies and administer program to promote energy products in industrial,
Commercial and Governmental organizations
Conducting research and identify clients to purchase energy products
Coordinating activities with representative of the wide variety of industrial and commercial
enterprises, community and business associations and Governmental agencies
Conducting comparative research on marketing strategies for energy products
Developing business proposals for new and existing customers
Responsible for selling value based solutions for shortage of power.
Managing and motivating team to increase the sales and enhance and ensure the the
efficiency
Analyzing sales figure and forecasting the future trends to facilitate planing
Ensuring standards for quality, Customer service and health and safety standards are met
Responding to the customer complaints and comments and ensure the prompt reply to the
customers along with the resolutions of their problems and reservations if any
Organizing special events, Promotion and campaigns
Attending meetings with the top management and chairing it in designated area to plan and
to listen the grievances of the employees
Follow the structure to be insure that the organogram is being implemented to avoid
the overlapping
Updating colleagues on business performance, New initiative and other pertinent issues
Maintaining statistical and financial records and present them to show the
graphs depicting the upward or downward flow of sales
Managing all the stores and the collection centers in the designated area
Deliver the presentation to prospective clients about the advantages of our products and
followed up with them in order to close the business deals
Respond to inquiries from members of the business community, governmental
organizations and general

During my stay i was responsible of the following obligations
Selling value based logistics Solutions
Identifying new business opportunities through contacting with perspective clients in the
assigned market or vertical
Cross selling new services to existing clients
Identifying Market trends and competitive rate actions and communicating those trends with
the management team
Exercising proactive solution development by creating and maintaining client life-cycle
program for his/her top clients
Assisting and Facilitating in the preparation of RFQ\'s and bids
Identifying the competitive service strengths and weakness of the company and making
recommendation for continuous improvements initiative
Providing weekly and monthly performance metrics to the sales administrator
Understanding pricing and cost components associated with the proposed solutions
Other duties including: Sales presentation, developing deliverables, Coordinating,
Implementing, creating and adding to existing market material where appropriate
Attending trade shows when instructed by the management
Entering new customer data and sales data for the clients into proprietary CRM and maintain
this information as per company policy
Performing other duties assigned by the management like checking and inspection of the collection centers, daily time sheet of the junior staff.