概要

I am a highly resourceful professional with +12 years’ experience in launching new products, introducing new systems, improving processes, training employees in fast-paced banking environment. Successfully accomplished multiple projects that includes launch of VISA, MasterCard and UnionPay with CHIP and PIN Authentication. Strongly familiar with the full audit life cycle including risk and control management over operations' effectiveness, financial reliability and compliance with all the relevant directives and regulations. Elite communicator with the ability to translate leadership vision into executable plans for team.My key skills includes Academic Product conceptualization, design, development and Marketing • Process improvement & innovation • Digital Transformation • Compliance • Team motivation & leadership • Performance Management & AnalyticMy professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such I would welcome a discussion regarding opportunities with your organization that fit my background. 

项目

HBL Debit Card

工作经历

公司标识
Team Leader - Internal Audit
Habib Bank Ltd
Oct 2016 - Jan 2019 | Karachi, Pakistan

Rendered keen eye for details to perform full audit cycle including risk and control management over operations' effectiveness, financial reliability and compliance with all the relevant directives and regulations.
Key Accomplishments:
·         Generated reports on audit’s results and document process; strategically positioned as a go to person for up to 8 staff members, troubleshooting complex administrative and training issues promptly.
·         Directed training and mentored team members to promote productivity, accuracy and commitment to friendly service.

公司标识
Senior Product Manager
Habib Bank Ltd
May 2012 - Sep 2016 | Karachi, Pakistan

·         Orchestrated launch for 10 new products to expand market share and generate approximately 400% increase in revenue.
·         Oversaw and managed all aspects including product conceptualization, planning, budgeting, approvals, risk factors, execution and post launch monitoring and performance evaluation.
·         Strategized and aligned all activities related with corporate objectives by coordinating marketing, sales, and IT processes.
·         Developed creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
·         Partnered with marketing teams to optimize effective campaigns to increase product visibility and sales growth.
·         Established innovative and targeted collateral to support overall branding objectives; Increased DebitCrad sales and brand exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach.

公司标识
Business Planning Manager - Retail Banking Group
Habib Bank Ltd
Oct 2009 - Apr 2013 | Karachi, Pakistan

Defined and disseminated annual sales target by analyzing market potential and deputed branch managers accordingly; created, modified, and executed liability and consumer business plans to maximize client satisfaction and mobilize deposit.
Key Accomplishments:
·         Exercised hands-on approach to sort product and provide expertise on non-conforming product requirements.
·         Instigated numerous verticals for adherence to defined policies, procedures and compliance for satisfactory audit rating.
·         Created effective communication and information channels for team for different project and performance meetings.

学历

Iqra University
硕士, , MS/MBA in Finance‎
Finance
CGPA 2.9/4
2012

技能

熟练 Competency Based Training
中级 Digital Marketing Management
熟练 End-to-End Project Management
熟练 Marketing Budget Management
熟练 Product Compliance
熟练 Product Launch
熟练 Product Marketing
熟练 Services Product Management
熟练 Strategic Marketing Consultancy
熟练 strategic prog
熟练 Student Assesment

语言

中级 英语
熟练 乌尔都语