I am passionate about building strong brands and effective communication through creative positioning of theproduct. Developing marketing plans on behalf of businesses. Co-ordinate information to control activities ofmarketing departments and evaluating marketing strategies.
Worked closely with the Country Head of Shell on their new product (Shell@Home). Handled printingand outdoor media according to the launch plan. Draft and execute specific marketing programsaccording to the plan. Supervise and train on-ground employees. Manage and report marketing relatedresearch and customer insights including competitor activity (media spends) on Print and Outdoorchannels.
We were the pioneer to start drive-through vaccination center for JS Bank. In which a total of 40% ofthe budget was allocated for ATL activities. In which I monitored all the printing and execution activitiessuch as backdrops, gantries, and streamers. Develop key messages, media FAQs, and presentationsthat were required. We were able to cater to more than 20,000 people within 3 months.
Delegating tasks to team members and ensuring that deadlines are met. Organize and attendstakeholder meetings. Handled financial queries. Measure and evaluate key performance metrics toquantify and track ongoing marketing success with the objective of hitting ROI targets.
Worked on similar projects with several other companies such as UBL, Pak Suzuki, P&G, KPT, andBank Al-Habib.
1. Create a project management calendar for fulfilling each goal and objective.
2. Manage all team members.
3. Preparing necessary presentation materials for meetings.
Managed Google Analytics.
SMO.
Link building.
Write Blogs.
General articles.
Metatags.
Press Release
Handled 3 batches of students.
Provide extra consulting hours for weak students.
Worked on Adobe Photoshop
Handled Info graphics in different projects.
Worked on Photoshop as Editor.
Handled Video graphics in different projects.