Collaborate with the director sales to develop sales strategies aligned with overall business objectives.Assist in setting sales targets and goals for the team.Analyze market trends and competitor activities to identify opportunities and threats.Supervise and lead the sales team, providing guidance, training, and support.Foster a positive and high-performance culture within the sales team.Conduct regular performance reviews and implement strategies for improvement.Oversee the day-to-day operations of the sales department.

To achieve the branchs multi-dimensional growth targets (deposits, advances & profit) by sales maximization through strengthening the existing relationships and identifying new business opportunities, while providing quality service coupled with efficient operational controls to minimize all risks by ensuring strict adherence to KYC/AML, SBP & Internal Policies, Processes and Credit Manual / Circulars.

Enhance and establish relationships with existing and potential customers so as to increase product per customer/retention. Deliver high level of sales & service excellence. Deposit mobilization through effective portfolio management. Cross-selling of consumer & wealth products. To be recognized by customers as a single point of contact for all their financial needs.

The Relationship Manager (Retail Banking) performs a role focusing on client relationship management, including client acquisition, provision of personal financial advice, and ongoing servicing of retail clients.

Personal banking officer responsibilities may range from finding new customers to managing existing business relationships.