Talented Senior Copywriter with 8 years of experience developing creative concepts and ideas for diverse clients. Skilled at driving the full lifecycle of projects from concept development to quality deliverables on time and in alignment with strict specifications. Adept at analysis, planning, and content development, blending superior writing and research skills to effectively target a wide range of audiences.
• Maintaining high standards of copywriting and exercising quality control on all copy
• Developing creative ideas and concepts • Having clear ideas of the competitor\'s activities and the target audience
• Interacting with project teams to understand business objectives and audience demographics
• Working with art directors and designers to ensure copy tone and style are consistent with visual tone and style
• Writing Clear, persuasive, original copy
• Wrote promotional emails, SEO copy, and social media content to drive customer engagement and improve conversion rates.
• Developed new concepts and storylines for catalogs and websites as the brand evolves and continues to find its voice\' in the furniture.
• Collaborated with the Art Director, designers, programmers, marketing team, and account services.
• Produced copy that is fresh, compelling, in line with current media trends, and demonstrates a clear understanding of the copy brief and the campaign objectives.
• Write creative and compelling copy for blogs, infographics, and websites for brands across U.S., UK, AU, and CA.
• Collaborate and communicate with writers, designers, and developers on creative direction and vision.
• Strategize content quarterly based on Google Analytics data, geographical targeting, and keyword planning.
• Wrote efficiently under strict deadlines for a wide variety of topics including technology, medicine, and business.
• Consistently achieved the highest possible author rating for the entire duration of employment.
• Wrote 500+ articles for IRN Post magazine