An initiative and performance-driven Financial Services and Sales Professional with close to a decade of success in infusing efficiency into the Sales, Business and product Development, E-Commerce Solutions, Customer Service, Customer Support, Operational Process, Pricing and Profitability. Proven track record of performance during market volatility and pressure situations while managing Risk.
Develop and implement ecommerce strategy in order to improve website performance
Analyze various data in order to deliver data driven strategies in order to deliver top performance and achieve KPIS.
Oversee or directly manage digital marketing channels across PPC, SEO, and Display, affiliates and email marketing and social media
Develop content calendar and oversee website uploads and landing pages development.
Sound knowledge of Marketplace like Amazon, Noon, Alibaba and Daraz.
Research, Pitch and close deals that will be featured on the platform.
New projects Management and impact analyzation .
Sourcing incremental Merchant Accounts by designing contests, launching promos, process/ product innovation, etc.
Airtime Remittances- Data Recharge- Bill Payments
Value added services- Expats
Develop pricing commercial policies – Identifying key areas of price leakage to manage price loss while developing and/or adjusting pricing to maximize margin.
- Obtain deep understanding of market dynamics to compile, analyse, and monitor competitive pricing intelligence. (Vlookup tables)
- Data management and reporting (Pivot tables)
Pricing, Data Analysis, Promotions.
- Managed daily branch activities, targets and profitability including Money transfers, retail process , solicitation of bulk business from Institution/Corporate entities and branch retail operations.
- Facilitated new customers account opening, Wages Protection System (WPS) operations, monitoring cash /transfer vouchers and registers, and controlling branch expenses within allocated budget
Overall Branch and Cash Operation .
- Operated and managed the money transfer desk for the key Money Transfer products
- Remittances/ Telegraphic transfer/Demand Drafts /Cross border bill payments
- Foreign Exchange, Forex Spot, Fixtures
- Customer Services, Sales and cross selling, Corridor targets, Promotions and discounts.
Senior Officer- Payment Gateway channels.
Money Transfer - C2C
Pricing, Clientele Bill and Revenue Management.