Job description
Roles and Responsibilities
Responsible for creating email marketing campaigns to promote a product or service. Determines target audience, devises campaign, and launches email campaign to create buzz or generate leads for the business
Job Description:
· Create email marketing campaigns to promote products or services.
· Ensure marketing message is conveyed clearly and delivered properly to prospects.
· Ensure messages are sent in proper form and template.
· Proofread emails for clarity, grammar, and spelling.
· Develop a personalization strategy.
· Include specific graphics, incentives, and detailed descriptions.
· Review messages for brevity.
· Send messages to those who have opted in for messages.
· Ensure messages are mobile-friendly.
· Create database of emails for lead generation.
· Follow up on interested respondents.
· Purge non-deliverable email addresses and opt-outs.
· Include persuasive 'call-to-actions' in advertisements and promotions.
· Use statistical analysis and reports to create campaigns.
Qualifications and Education Requirements
· Any Diploma, Advanced / Higher / Graduate Diploma/Graduation/Post-Graduation.
StoneFly is an IT Infrastructure-focused business unit of Dynamic Network Factory (DNF Corp) a member of the Storage Networking Industry Association (SNIA), the founding member of the IP Storage Institute (IPSI), a VMware TAP Elite Partner, and a VMware Professional Solution Provider Partner. StoneFly, Inc., headquartered in the Silicon Valley (Hayward) California, was founded to deliver upon the vision of simple and affordable enterprise-class storage optimization and disaster recovery protection through iSCSI and Fibre Channel storage area network (SAN) and network-attached storage (NAS) solutions.