· Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives
· Executes projects to be high quality, on time and cost-effective/on budget
· Fosters timeline development and monitors progress, ensuring deadlines are met
· Manages overall project scope and ensures staffing assumptions adhere to budget
· Develops strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution
· Manages client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays
· Manages work and professional development of assigned project manager(s)
· Works with project managers to ensure team is aligned to client requirements
· Proactively keeps abreast of assigned clients' marketing and media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
· Writes communications briefs, ensuring that creative and media are effectively integrated
· Manages research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behaviour
· Develops a total understanding of online target audience and mindset modes
· Writes and transmits conference reports to clients and agency teams
· Reviews statements and estimates of work prior to client review
· Provides campaign performance reporting and analysis to clients
· Ensures accountability is established during the project planning process
For over 23 years, Abacus Consulting has been offering cutting-edge business solutions helping organizations to transform their visions into realities through a combination of latest business methodologies and technological tools. The business value offered by Abacus Consulting has a deep scale, is industry focused and technology driven with a world class delivery capability. We help clients transform their businesses and be the market leaders. We offer a wide range of products and services, including strategy consulting, privatization and public-private partnerships, mergers, acquisitions and divestitures, business advisory services, sector search and research, environmental advisory services, SAP implementation and education, enterprise performance management, supply chain & operations management, application development and management, mobile applications, business process outsourcing, organization design and development, HR surveys, change management and HR functional solutions./p