Digital Marketing & Content Creator – Real Estate

Isra Builders & Developers seeks a talented Digital Marketing & Content Creator specializing in real estate to independently manage and enhance our social media presence on platforms like Facebook and Instagram. The ideal candidate has at least two years of proven experience in digital marketing within the real estate sector and a strong command of social media marketing tools and strategies. This role requires a creative individual capable of crafting engaging content, designing professional posts, producing and editing reels and videos, writing compelling captions, and meticulously planning content calendars to captivate and grow our audience. In addition to content creation, the candidate must demonstrate proficiency in managing paid advertising campaigns using Facebook Ads Manager and Instagram Advertising. Responsibilities include audience targeting, lead generation, paid promotions, campaign analysis, optimization, and reporting to ensure maximum reach and quality enquiry generation for commercial real estate projects. This position demands proactive handling of daily social media activities, creative marketing strategy development, and generating measurable results without team management duties.
Responsibilities

Design, create, and publish engaging content for Facebook and Instagram tailored to the real estate market.
Plan and maintain detailed content calendars to ensure consistent and timely posting.
Produce and edit high-quality reels and videos that highlight property features and company brand.
Write clear, persuasive captions that drive engagement and interest from potential buyers.
Manage and optimize paid advertising campaigns on Facebook and Instagram to increase lead generation and enquiries.
Develop audience targeting strategies to reach potential property buyers effectively.
Monitor ad performance daily and adjust campaigns to maximize return on investment and conversion rates.
Handle all daily social media activities, respond to messages promptly, and maintain professional brand image.
Create creative marketing strategies specifically for commercial real estate projects to boost visibility and interaction.
Analyze campaign data and insights to compile comprehensive monthly performance reports.
Utilize practical knowledge of Meta Ads platform to implement paid promotions successfully.
Maintain up-to-date knowledge of social media trends, tools, and best practices specific to real estate marketing.
Work independently to ensure all digital marketing objectives are met without direct supervision or team management.