Social Media Handler

Pro Experts is seeking a dedicated Social Media Handler to manage and grow its online presence. The ideal candidate will be responsible for overseeing customer engagement across various social media platforms. This role involves managing a team of eight individuals, coordinating social media campaigns, and ensuring the brand's message is consistently communicated to the target audience. The Social Media Handler will develop strategies to increase followers, enhance community interaction, and monitor social media metrics to optimize performance. The position demands strong organizational and leadership skills to effectively lead the team and collaborate with other departments at Pro Experts to align social media activities with broader marketing goals.

Responsibilities

Develop and implement social media strategies to increase brand awareness and customer engagement across multiple platforms.
Manage and lead a team of eight social media professionals, providing guidance and support to achieve department goals.
Create, curate, and schedule engaging content that aligns with the company’s marketing objectives and voice.
Monitor social media channels to respond promptly to customer inquiries and maintain positive relationships.
Analyze social media metrics and generate reports to evaluate the effectiveness of campaigns and identify areas for improvement.
Collaborate with marketing, sales, and customer service teams to align social media strategies with overall business objectives.
Stay updated with social media trends, tools, and best practices to keep the company’s social media presence competitive and relevant.
Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
Ensure all social media communications comply with industry regulations and company policies.