Backlinks / Link Building Specialist – Kotli Ghazi

Rankdrill is seeking a skilled Backlinks / Link Building Specialist to join our dynamic marketing team. The ideal candidate will have 2 to 4 years of hands-on experience in link building and Off-Page SEO strategies with a strong focus on improving website authority and search engine ranking through high-quality backlinks. This role requires expertise in various link building techniques such as guest posting, web 2.0 submissions, profile creation, and article submissions, along with meticulous competitor backlink analysis. The specialist will play a crucial part in executing outreach campaigns and managing relationships with content publishers and website owners to secure valuable backlinks that drive targeted traffic to our digital platforms. As a Backlinks / Link Building Specialist at Rankdrill, you will not manage a team but will work collaboratively across SEO, content marketing, and analytics teams to ensure backlink strategies align with broader digital marketing goals. You should be detail-oriented with excellent research skills and the ability to work efficiently under pressure to meet daily targets and deadlines. Proficiency with tools like Google Sheets or Excel for managing outreach data and tracking campaigns is essential. Your efforts will directly contribute to enhancing Rankdrills online presence and competitive edge in a challenging SEO landscape.
Responsibilities

Conduct comprehensive backlink research and competitor analysis to identify link building opportunities and gaps.
Develop and execute effective outreach campaigns to acquire high-quality backlinks from authoritative websites.
Utilize various link building methods including guest posting, web 2.0 submissions, profile creation, forums, and article submissions to improve organic search rankings.
Maintain attention to backlink quality and relevance, ensuring links comply with search engine guidelines and contribute positively to SEO goals.
Collaborate closely with content marketing teams to create compelling and link-worthy content that supports outreach efforts.
Manage and organize backlink data, outreach lists, and campaign progress using Google Sheets, Excel, or other tracking tools.
Analyze campaign results and SEO metrics to continuously optimize link building strategies and achieve daily and project-based targets.
Stay updated with the latest SEO trends, algorithm updates, and link building best practices to maintain a competitive advantage.
Build and maintain professional relationships with bloggers, webmasters, and influencers to facilitate ongoing backlink opportunities.
Ensure timely and consistent communication with external partners and internal stakeholders regarding link acquisition status and campaign outcomes.

Skills

Link Prospecting SEO Analysis Competitor backlink research Content Marketing Guest Posting Web 2.0 Profile Creation Forums Article Submission Anchor Text Optimization Backlink quality assessment Outreach campaigns Relationship Building Google Sheets Excel Seo Tools

Job Details

Total Positions:

1 Post

Job Type:

Full Time/Permanent

Job Location:

Lahore, Pakistan

Gender:

No Preference

Minimum Experience:

4 Years

Apply Before:

Oct 29, 2026

Posting Date:

Sep 28, 2026

Rankdrill

· 11-50 employees - Lahore

Rankdrill is a digital marketing and SEO-focused company based in Lahore, Pakistan. We work on search engine optimization, website growth, link building, content marketing and other digital marketing activities to help businesses improve their online visibility and organic performance. We are continuously expanding our team and looking for motivated, skilled and career-focused individuals who want to build their expertise in SEO and digital marketing. Our opportunities include SEO internships, SEO experts, link builders, digital marketing and other related roles. If you are passionate about learning, working with digital marketing strategies and growing your professional skills, Rankdrill can be a great place to develop your career.