We are looking for a dynamic and results-driven Business Development Manager (BDM) to help expand our market reach, increase sales, and strengthen our brand presence.

Key Responsibilities:

Sales & Business Growth

  • Identify and develop new sales channels (wholesale, retail, and online platforms).
  • Set and achieve sales targets for blankets, bedsheets & Prayermate.
  • Build strong relationships with customers and distributors.

Market Research & Strategy

  • Analyze market trends and competitor strategies.
  • Identify new product opportunities based on customer demand.
  • Develop strategies to enhance brand awareness.

E-commerce & Digital Sales

  • Optimize sales on platforms like Daraz, Amazon, Shopify, and Instagram Shop.
  • Work with marketing teams to improve online advertising and promotions.
  • Identify influencers and partnerships for brand growth.
  • Customer Acquisition & Relationship Management
  • Develop strategies to attract new customers.
  • Improve customer engagement through WhatsApp, social media, and promotions.
  • Manage customer feedback to improve service and product quality.

1. Market Research and Analysis

Identify Market Trends: Research the market to identify trends in the blanket industry, customer preferences, and competitor activities.

Customer Insights: Analyze customer data to understand buying behavior, preferences, and pain points to develop better product offerings.

2. Sales Strategy Development

Sales Planning: Develop and implement a comprehensive sales strategy to achieve sales targets for Royal Blankets.

Lead Generation: Identify potential customers and markets (e.g., retailers, wholesalers, or online channels) to generate new leads.

Sales Forecasting: Work with the team to forecast sales goals and establish action plans to meet targets.

3. Client Relationship Management

Build Relationships: Establish and maintain relationships with key clients, partners, and stakeholders.

Customer Retention: Focus on customer satisfaction to ensure long-term partnerships and repeat sales.

B2B Partnerships: Identify and pursue B2B opportunities with retailers, interior designers, and other businesses that may benefit from your blankets.

4. Brand Awareness and Promotion

Marketing Collaboration: Work with the marketing team to develop campaigns and promotional offers that can attract new customers and boost sales.

Networking and Events: Represent the brand at trade shows, exhibitions, and networking events to build brand awareness.

Sales Collateral: Ensure that the sales team has the necessary materials (e.g., brochures, presentations) to support client meetings and sales pitches.

5. Negotiation and Closing Deals

Price Negotiation: Handle negotiations with potential clients regarding pricing, product packages, and delivery terms.

Contract Management: Oversee the drafting and finalizing of contracts and agreements with clients and distributors.

Follow-Up: Maintain follow-up processes to ensure that deals are closed successfully and smoothly.

6. Collaboration with Operations and Logistics

Order Fulfillment: Work with the operations team to ensure that orders are delivered on time and meet customer expectations.

Inventory Management: Coordinate with the team to monitor product stock levels and ensure timely restocking.

7. Sales Reporting and Performance Tracking

Track Metrics: Monitor key performance indicators (KPIs) such as sales targets, lead conversion rates, and customer feedback.

Regular Reporting: Provide regular reports to upper management regarding sales progress, challenges, and recommendations for improvement.

8. Team Leadership and Training

Team Coordination: Lead a team of sales professionals (if applicable), providing guidance and support.

Sales Training: Train and motivate the sales team to improve performance and product knowledge.

Incentive Programs: Develop incentive programs to motivate the team to achieve sales goals.

9. Expansion into New Markets

Identify New Opportunities: Explore and tap into new geographical markets or new customer segments (e.g., expanding beyond local markets to regional or international sales).

Develop Market Entry Strategies: Create strategies to enter new markets, including pricing, marketing, and distribution plans.

Job Requirements:

  • Education: Bachelors/Master's degree in Business Administration, Marketing or a related field.
  • 2+ years of experience in sales, business development, or e-commerce.
  • Knowledge of digital marketing, social media, and online sales platforms.
  • Strong negotiation and communication skills.
  • Ability to analyze market trends and suggest improvements.
  • Experience in the textile, bedding, or home decor industry is a plus.
  • Ability to handle online customers professionally
  • Self-motivated and results-driven

Salary & Benefits:

  • Competitive salary + performance-based attractive commission.
  • Fuel & Mobile allowances.
  • Growth opportunities in a fast-growing business.
  • Work in a dynamic and innovative environment.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
M.A Jinnah Road, Karachi, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors/Master's degree in Business Administration, Marketing or a related field.
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
May 03, 2025
Posting Date:
Apr 03, 2025

Royal Blankets Pakistan

Textiles / Garments · 51-100 employees - Karachi

Royal Blankets Pakistan is a growing Textile & e-commerce business specializing & Manufacturing in high-quality blankets, bedsheet sets, baby blankets, Flannels and prayer mats. We are looking for a dynamic and results-driven Business Development Manager (BDM) to help expand our market reach, increase sales, and strengthen our brand presence.

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