Posted Oct 26, 2022 227 views
Responsibilities:
- Manage all online activity in relation to traffic acquisition, sales, conversion and A/B testing and reporting.
- Realize the company’s ecommerce vision and creates an online marketing strategy that’s consistent with company goals and objectives.
- Oversee Search Engine Optimization (SEO), Pay Per Click (PPC), Customer and Management Systems (CMS).
- Develop and implement E-commerce strategy in order to improve website performance.
- Monitor internal data sources, web analytics, analyze conversion numbers and prepare report.
- Work with developers to improve website speed.
- Work with the marketing and digital marketing team in order to improve quality and traffic acquisition.
- Research market in order to discover new trends and technologies in order to improve website performance and specific steps to boost online sales.
- Analyze various data in order to deliver data driven strategies in order to deliver top performance and achieve KPIs.
- Oversee digital marketing channels, SEO, SMS and email marketing and social media.
- Develop and oversee website uploads and landing pages development.
- Responsible for handling Daraz, Website and other Online platforms of the brand.
- Manage large amounts of incoming phone calls.
- Build sustainable relationships and trust with customer accounts through open and interactive communication and identify and assess customers’ needs to achieve satisfaction.
- Provide accurate, valid and complete information by using the right methods/tools.
- Meet personal sales targets for online.
- Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolution.
- Keep records of customer interactions, process customer accounts and file documents.
- needs to be able to clearly communicate a product’s value, which requires that they fully understand the product.
- Provide easy checkout, payments, and other ecommerce-related solutions.
- Responsible to work with other departments, like the product development, sale and operations team, and these teams will need to be aware of projects you have coming down the pipeline.
- They’ll also probably have some projects they’ll want you to work on.
- Start new enterprises and identify new ecommerce online business opportunities.
Skills, Knowledge and Experience:
- Minimum 1 years’ experience in a similar role.
- Bachelors’ degree in Marketing or related field.
- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.
- Confidence developing and overseeing retail and ecommerce-focused digital marketing strategies.
- Excellent understanding of UX, web design, customer flow and web analysis.
- Confidence in traffic analysis, reporting tools and optimization.
- Knowledge of Attribution modelling, website speed optimization, A/B testing, conversion management, sales journey optimization, traffic analysis and reporting tools.
- Be well organized and have the ability to prioritize tasks.
- Understand the importance of customer opinion in E-commerce
- Be responsive to customer needs.
- Understand and tackle the challenges brought in the market by competitors
- Stay updated on new ecommerce strategies, technology, trends, and online media tactics.
- Effectively manage a team.
- Understanding and experience in Google Analytics.
- Broad experience of attribution modelling, website speed optimization, A/B testing, conversion management, sales journey optimization.
Skills
Job Details
Diversity Inclusion:
Salon Designers
We are in salon related business since 1994 and felt a great demand for professional approach in this sector so that the salon in Pakistan could be of international standards. This idea later evolved into a concept of providing all the needs of a salon under one roof with more emphasis on designing the salons, encompassing all kinds of equipments, accessories and cosmetics. We had strong ties with the salons in the region which includes more than 28 cities including Rawalpindi, Lahore and Islamabad. The experience came from working as distributors of Keune Hair cosmetics (Holland) since 1994 and later for Stage Line Makeup (Spain) and Eveline Skin Care(Poland).
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