Assistant Manager - Marketing

SZABIST

Posted 4 days ago 163 views Report Job

DEPARTMENT: Marketing

Qualification: Master’s degree (18 Years of Education) in Marketing, Media Sciences, Advertising or related field.

Experience: 5-6 Years ‘of relevant professional experience.

Responsibilities

Collect marketing intelligence by analyzing competitors to inform strategic decision-making.
Assist in the preparation and management of annual budgets, admission campaigns, event plans, media plans, progress reports, and distribution records for giveaways.
Create, publish, and distribute content that effectively communicates SZABIST’s core messages and brand values across diverse media, including social media, websites, SMS, live chat, blogs, emails, photographs, and videos.
Design and coordinate layouts for official publications such as student handbooks, prospectuses, course catalogues, newsletters, convocation booklets, annual reports, brochures, posters, flyers, and event-related materials in collaboration with relevant departments.
Promote the university’s image through corporate advertisements and press releases placed in leading newspapers across the country.
Develop pre-event promotional materials including posters, video/photo teasers, emails, standees, flyers, and brochures for major university events like orientation, convocation, festivals, career fairs, alumni reunions, networking events, education expos, conferences, and seminars.
Manage post-event communications by coordinating press releases, news media coverage, video content, interviews, and photographs to be shared on official websites and social media channels.
Use internal marketing channels to keep the SZABIST community informed about the latest developments, achievements, and seasonal greetings.
Maintain positive and professional relationships with external partners such as advertising agencies, vendors, event organizers, sponsors, volunteers, press, and media channels to ensure effective collaboration.
Coordinate event logistics by liaising with vendors, exhibitors, and stakeholders on-site the day before events such as convocations, conferences, and education expos to ensure smooth execution.
Carry out additional tasks and responsibilities as assigned by supervisors or higher management to support marketing and communications objectives.

Skills

Marketing Strategy and Campaign Management Digital marketing and social media management Strong communication and problem-solving skills Content Creation Event promotion and coordination Competitive Analysis Budget Planning and Management Graphic Design Coordination Media Relations vendor and stakeholder liaison

Job Details

Total Positions:

1 Post

Job Type:

Full Time/Permanent

Job Location:

Karachi, Pakistan

Gender:

No Preference

Minimum Experience:

5 Years

Apply Before:

Nov 06, 2026

Posting Date:

Oct 20, 2026

The Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) is a fully Chartered Institute established through a Legislative Act of the Sindh Assembly (Sindh Act No. XI of 1995) and is approved and recognized by the Higher Education Commission (HEC), Pakistan, as a degree granting institution. SZABIST has campuses in Karachi, Islamabad, Hyderabad, Larkana and Dubai (UAE). SZABIST is a registered member of the International Association of Universities (IAU), Paris; Association of Commonwealth Universities (ACU), London; Federation of the Universities of Islamic World (FUIW) Rabat; Asia University Federation (AUF), Seoul; and the Association of SAARC Universities (ASU). Business Week, the leading international business magazine, has listed SZABIST among the best business schools of the world for five consecutive years (2001, 2002, 2003, 2004, 2006). SZABIST is one of the top 20 business schools from Asia recognized by Business Week. Only two business schools from Pakistan are listed in Business Week. Asia Inc, a leading Asian Magazine, has ranked SZABIST among the top MBA Schools of South Asia in its Asia's Best MBA Schools Survey for two consecutive years (2003, 2004). SZABIST is one of the top 15 business schools from South Asia ranked in Asia Inc. SZABIST is also ranked among the best Science and Technology and MBA schools in Asia by the CNN-Time publication Asia week. SZABIST is also listed in the CNN Executive Education Schools. SZABIST thus has the unparalleled honor of being the only Pakistani Institute to be recognized internationally by Business Week, Asia week, Asia Inc. and CNN. SZABIST has signed Articulation Agreements with the University of wales Newport, UK and the University of Northampton, UK. SZABIST has also signed MoUs with the State University of New York, USA; University of London, UK; Philippines Women University, Philippines; and the Asian Academy of Film & Television, India. SZABIST today is identified as a major univers