PPC Specialist – Meta Lead Generation Focus
The Connective Media Group (CMG)
Multiple Cities, Pakistan
Posted Jun 24, 2025 722 views
We are a growing digital marketing agency that specializes in performance marketing for healthcare and service-based businesses. We're looking for a talented PPC Specialist who can take the lead on Meta (Facebook/Instagram) ad campaigns focused on high-quality lead generation, with additional support across Google Ads and other platforms as needed.
Key Responsibilities:
Meta (Facebook & Instagram) Ads:
Develop, launch, and optimize high-converting lead generation campaigns.
Build and test creative and audience variations.Continuously improve CPL and lead quality metrics.
Campaign Management:
Own campaign setup, tracking, reporting, and optimization across platforms.
Maintain and monitor ad budgets, performance, and pacing.
Strategy & Reporting:
Analyze campaign performance, generate weekly/monthly reports.Provide strategic recommendations based on data to improve results.
Landing Page & Funnel Collaboration:
Work closely with our internal GHL (GoHighLevel) and web team to ensure strong conversion paths.
Suggest funnel or form optimizations to enhance lead quality.
Client-Facing (Optional but Preferred):
Occasionally, join client calls or provide Loom video updates explaining results and next steps.
Why Join Us?
Flexible remote work with autonomy.
Work with a highly collaborative and talented team.
Opportunity to grow into a leadership or client-facing role.
Make a real impact by helping businesses scale with high-quality leads.
Skills
Job Details
The Connective Media Group (CMG)
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